| Sports towns have emerged along with the in-depth development of the sports industry,providing an innovative form of power for accelerating the advancement of the sports industry.On the one hand,the sports town adapts to the changes of people's life concepts and behaviors with by the development of the country's economy,and meets the people's expanding requirements for sports.On the other hand,it will have an active reaction to China's economic and social development,and promote the deepening of system reform and the improvement of economic quality.Ice and snow sports is a new type of sports in China.Vigorously developing the ice and snow sports is not only a good ideological culture,legal ethics,mass sports and competitive sports foundation for the 2022 Winter Olympics,but also a solemn promise to the 300 million people who will get involved in the winter sports to the world.As a result,China's ice and snow sports are are becoming more and more prevalent in the field of competitive events,mass sports,ice and snow education,and national fitness.Ice and snow sports town is an industrial model which combines sports town and ice and snow sports.It takes sports town as the form and construction concept,and the whole content is snow and snow sports.And in the context of the Winter Olympics,Hebei Province should play an important role in achieving the Winter Olympics goals and fulfilling the Winter Olympics strategy.Research purpose: This article aims to make in-depth investigations into the development of Bingxue Town,sum up experience and discover problems,so as to put forward corresponding suggestions and measures for the future construction of Bingxue Town,and better promote the sustainable development of the sports industry in Hebei Province At the same time,it also makes its own contribution to promoting better coordinated development of Beijing,Tianjin and Hebei.Research methods:First of all,this article collects the required data through the literature data method,mainly including the literature review and the theoretical basis of the content of the paper and the quantitative data used for statistical analysis,to lay the foundation for the writing of the article.Second,use mathematical statistics will be used to calculate the breakpoints and radiating forces between Beijing,Tianjin,and Hebei Province,and establish the connection between the background of "Beijing-Tianjin-Hebei Coordinated Development" and "the construction of sports towns in Hebei Province".Follow-up conclusions provide a reference.Thirdly,underthe framework of SWOT analysis,the macro-environment of the construction of the ice and snow town in Hebei Province was analyzed using the logic analysis method.From then on,through interviews,field visits and case analysis methods,case studies were conducted on the selected Changqing Bingxue Town in the west of Shijiazhuang and Zhangjiakou Miyuan Genting Paradise to understand the corresponding situation for comparison,as a micro-analysis of this article.Finally,on the basis of the above,adhering to the five concepts of coordinated development of Beijing-Tianjin-Hebei,the corresponding suggestions for the construction of ice and snow towns in Hebei Province are put forward.conclusion as below:First,adhere to the road of innovation and developmentIt is necessary to innovate the business model,establish the "sports +" development concept,abandon the traditional single fixed development model of sports,maximize the characteristics of Hebei Province,and integrate it into the construction of the snow and ice town.It is necessary to strengthen cultural identification and innovation,and build an integrated tourism path for Hebei Ice and Snow Culture,Beijing Royal Culture,and Tianjin Binhai Culture.Second,adhere to the road of coordinated developmentPromote industrial transformation and promote coordinated regional development.While strengthening ties with other industries,it is also necessary to strengthen ties with Beijing-Tianjin industries,accelerate the economic system transformation in Hebei Province,reduce the gap between the three places,and achieve coordinated development.To further improve the construction of the Beijing-Tianjin-Hebei transportation network,and to form a transportation network centered on the ice and snow towns,it is also necessary to make good use of the Beijing-Tianjin International Airport to attract more foreign tourists.Third,adhere to the path of green development,establish a correct view of nature,respect the basis of natural laws,and promote the optimization of people and nature.Bringing into play the functions of multiple subjects in environmental governance,Beijing,Tianjin,and Hebei must play the role of multiple subjects such as government,enterprises,and the masses in improving and governing the environment to provide good environmental protection for the ice and snow towns in Hebei.Fourth,adhere to the road of open developmentAbsorb reasonable foreign advanced experience,learn and draw on the favorablefactors of the construction of ice and snow towns at home and abroad,and promote the accelerated development of ice and snow towns in Hebei Province.Actively undertake ice and snow competitions,actively carry out mass ice and snow sports competitions and ice and snow summer camps,and enrich China's competition system based on local sports activities.Fifth,adhere to the road of shared developmentPromote the exchange of talents in the Beijing-Tianjin-Hebei ice and snow industry,accelerate the flow of talents with Beijing and Tianjin during the coordinated development of Beijing-Tianjin-Hebei,and form a snow and ice talent training mechanism between the three governments.The construction results will be shared by everyone,the subsidies will be increased,and the cooperation between the three governments in Beijing,Tianjin and Hebei will be strengthened to truly realize the sharing of the ice and snow towns in Hebei Province from the people in Beijing,Tianjin,Hebei and even the whole country. |
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