Study On The Strategic Development Of Dalian Ruichi Aviation Technology Service Co.,Ltd.

In recent years,local parties have promulgated the general aviation industry policy.General aviation in the industry,agriculture,forestry,fishing,construction has its shadow,the application of general aviation is very broad almost involved in various industrial sectors,and various monitoring and relief activities.For example,health care,marine monitoring,scientific and educational style and so on need its help.With the active role of general aviation,the market's growing demand for its aircraft has made its position a great leap in all aviation industries.All regions are developing general aviation,while the northeast is known as the general aviation development Base,the Northeast Industrial Foundation is better,for the development of general aviation in the region laid a foundation.In the Northeast region's efforts,the development of general aviation has become more and more good,in 2017 was identified by the aviation Authority as the general aviation management reform pilot,which means that the Northeast region can reform and innovation,through continuous experimental research to break through the original model,optimize the entire process,and the results of the promotion.It can be seen that the role of general aviation is very large,conducive to industrial transformation and promote economic development.This is a very good news for general aviation enterprises in northeast China,which will help the general aviation enterprises to develop actively and compete in domestic and international market.In order to help the general aviation enterprises in the northeast to develop and fully participate in the market competition,this paper chooses the Dalian Ruichi Aviation Technology Service Co.,Ltd.as the research object,visits the enterprise to investigate,combines the content of the management to carefully rigorous analysis,and compares it with the general aviation industry abroad.From this we clearly understand the great Dalian Ruichi Aviation Technology Services Co.,Ltd.today's development situation.Then it makes a scientific exposition to put forward the problems in management: shortage of professional aviation talents,insufficient development fund flow,lack of management form,lacking of operation management experience;In order to find out what is the core factor that affects the development of enterprises,we use the SWOT method,from the angle of opportunity and challenge,Take the enterprise and China's general aviation industry from two aspects of advantages and disadvantages of comparative analysis,seize the current China's aviation industry in the development of internal and external environmental factors,from these aspects to analyze and select the appropriate program to develop enterprises.By analyzing the results and the problems faced by the enterprises,the strategy that should be chosen in the development of Dalian Ruichi Aviation Technology Service Co.,Ltd.is: After a series of analysis and comparison,we think that the enterprise should combine the integration with the competitiveness and implement it together.In addition,to strengthen foreign cooperation,a large number of foreign and foreign or other enterprises to introduce advanced aircraft,and adjust the training of staff to improve the quality of staff.To the marketing aspect also must carry on the diversification reform,positively develops each kind of business,in this process must learn to use the industry policy and the government support,increases the strength for the enterprise.