Study On The Constraints And Development Strategies Of Dali Zhou Cheng Tie Dye Indusry

The cultural industry with national characteristics is of great significance for promoting the economic and social development in ethnic areas.It helps not only protect the traditional culture,speed up the prosperity of the minority compatriots,but also promote national solidarity and harmony and enhance cultural confidence.This paper regards Marx's ethnic theory and policy guidance,interdisciplinary research and cultural industry,find out the development bottleneck of Dali Zhoucheng national tie dye industry,humanistic care based on the national theory of socialism with Chinese characteristics,put forward the corresponding solutions,to enhance national cultural self-confidence,enhance the ability of development of cultural industry in the minority compatriots and promote the development of ethnic areas,ethnic cultural industry research provides codeThe main content of this research is facing the bottleneck of development of Dali Zhoucheng tie dye industry,aims to achieve a breakthrough,promote the development of cultural industry better.Through the investigation,to tie dye industry in Zhoucheng tourism product homogeneity quagmire,let consumers have aesthetic fatigue and their development is limited.Review of relevant literature found deep inside the Bai culture throughout the production of the entire process of dyeing production,but the cultural consciousness of the villagers can not keep up,the nation's outstanding traditional culture and the local culture industry line,tie dye products in the market lead to lack of recognition,dyeing industry development potential.In the basis of the analysis also put forward corresponding countermeasures: to stimulate the villagers culture consciously establish self-confidence of national culture,with the characteristics of industrial heritage Bai tie dye memory;enhance the degree of specialization of practitioners,relying on electronic business platform,expand market space industry Bai tie dye;the national cultural resources into the tie in the industrialization process,cultural characteristics minority highlights Zhou Cheng tie dyeindustry,the establishment of enterprise culture protection mechanism of nurturing tie dye.In order to promote the Bai culture,accelerate the Zhoucheng tie dye industry development.This paper has two aspects,one is to break through the traditional tie dye industry research scope,such as natural science,aesthetics of textile properties of tie dye products,this paper combined with the ethnology,management science and marketing science,industry attributes value of tie dye products to society.Two is the use of social investigation,quantitative analysis and qualitative analysis methods,through field research visits,master of Zhoucheng village tie dye industry development status,based on the related theories of Marx's national theory and policy practice,draw practical solutions.This paper studies the new ways and new ideas to speed up the cultural inheritance of ethnic minorities and the development of the characteristic industries in ethnic areas.