Research On The Construction Of The Public Service System Of Smart Tourism In Dalian

The collision of the big data and the mass tourism will bring about a new round of challenges and opportunities to the tourism market.China is entering the era of mass tourism.Tourism has begun to upgrade from sightseeing to experience tourism,and the development of tourism is ushering in a new golden period of development.While the needs of tourists are slowly changing to the direction of personalization and quality,the traditional tourism public service platform is hard to meet the needs of tourism market at this time.At present,the improvement of tourism public service platform has become an important index to measure the satisfaction degree of a tourist destination.Therefore,the construction of smart tourism public service platform is particularly important for tourism.A mature public service platform for smart tourism can not only meet the needs of tourists,but also the needs of the government and enterprises.In recent years,under the attention of the government and leaders,Dalian has made great achievements in the construction of smart tourism,and has been walking on the front-end of the national smart tourism construction.But at present,there is no perfect and integrated public service platform for smart tourism.Under such a background,this article takes Dalian as the research object.Through case analysis and multidisciplinary research methods,applying the new public service theory,the tourism resources integration theory,information management theory and tourism supply and demand balance theory,combined with the status quo of the tourism development of Dalian City,this research pointed out that the current Dalian smart tourism public service platform is the main problem.By learning from the advanced construction experience at home and abroad and the practical needs of the construction of Dalian tourism public service platform,this paper puts forward the construction framework of Dalian smart tourism public service platform.First,the basic situation of Dalian smart tourism public service platform is briefly introduced.Then,the application level of Dalian smart tourism public service platform is introduced,and the functions of each module are analyzed.Finally,it puts forward some suggestions on the public service platform for Dalian smart tourism from the aspects of talent reserve,perfect infrastructure and increasing publicity.Smart tourism public service platform is a system that provides services for tourists,businesses and government departments.It can facilitate tourists to achieve one-stop tourism experience and promote the healthy development of tourism industry.Through the construction of Dalian smart tourism public service platform,will promote Dalian tourism industry,rapid development,for the development of our Dalian smart tourism.