| At present,with the rapid development of the country's social economy and the deep development of the construction of new socialist countryside,the living standards of urban and rural residents have been continuously improved,and the people's consumption has shown a trend of advanced and diversified,traditional agriculture has not been able to meet people's diverse demand in consumption.While leisure tourism,tourism and other needs have become the fashion pursuit of consumers,resulting in the leisure sightseeing agriculture,so it has attracted more and more attention.Leisure sightseeing agriculture is an eco-tourism activity.It combines agriculture and leisure sightseeing together,providing residents in cities and towns with places for fitness and rest,sightseeing tourism,farming experience,and cultural education.It establishes a bridge and channel of economic interaction in urban and rural material exchange and information communication.At the same time,leisure sightseeing agriculture has absorbed a large amount of rural surplus labor force,changed the face of rural areas,increased peasants' income,promoted the transformation and development of traditional agriculture to modern agriculture,and promoted the development of rural transportation,environment,health,education and other social undertakings.As a new type of eco-agriculture tourism,leisure sightseeing agriculture is in line with the country's principles and policies to solve the problems of agriculture,rural areas and farmers,and to promote the integration of urban and rural areas.It is a healthy lifestyle that returns to self-reliance,pleasure life and expand horizon.This is also a new bright spot for the efficient development of agriculture in Zhengzhou.The development of leisure and tourism agriculture is in line with the current development trend of the times.It can not only be linked with the market economy,but also can better solve the problems of agriculture,countryside and farmers,and promote the development of agriculture in China.The study of leisure and sightseeing agriculture in Zhengzhou is because Zhengzhou is a hub city.Although the economic and leisure tourism agriculture has been developed,the development level of leisure and sightseeing agriculture is not high,the development scale is small,and there is no systematic theory system of agriculture,ecology and economy.Strengthening the study of leisure and sightseeing agriculture in Zhengzhou has certain practical significance.Based on the research trends of leisure and sightseeing agriculture at home and abroad,this article uses the theory of sustainable development and urban-rural integration theory to study the concept,characteristics,functions,and current development models of leisure and tourism agriculture,and to investigate the development of leisure and sightseeing agriculture in Zhengzhou City.Analyze the strengths,weaknesses,opportunities,and challenges of leisure tourism agriculture development in Zhengzhou by using the SWOT method.Taking the Zhengzhou Cherry Valley Scenic Spot as a research case,analyzes and studies the advantages and problems of Cherry Ditch from various aspects,including lack of scientific planning,poor awareness of environmental protection,weak brand influence,imperfect infrastructure,and strong seasonal dependence,lack of high-quality management personnel and so on,and puts forward some suggestions for the development of leisure and sightseeing agriculture in the whole city of Zhengzhou.The aim and purpose of the article research is to promote the sustainable and healthy development of leisure and sightseeing agriculture in Zhengzhou City.Starting from scientific planning,strengthening environmental protection,setting up brand awareness,perfecting infrastructure,highlighting product characteristics,reducing the dependence on the season,improving the quality of employees and attracting more outstanding talents into the construction of leisure and sightseeing agriculture. |
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