The Research For Development Strategy Of HBNZ Co.,Ltd

China's reform and opening up 30 years,our country's political,economic and cultural level has achieved unprecedented development,China has realized from the socialist planned economy to socialist market economy,a lot of economical organizations are also gradually to achieve its planned functions to the transition of the function of the market.Facing the situation of our country under the new situation to further reform and opening up and requirements,we are facing new opportunities and challenges,how to realize the accurate grasp the lifeline of national policy and market under the new situation,to realize the further transformation and upgrading of enterprises,realize the healthy,sustained and stable development of the enterprise,is our enterprise need solve the primary problem.Hebei agricultural production materials co.,LTD.,founded in the early founding of the people's is one of the supply and marketing cooperative joint prosperous career belongs to the enterprise in hebei province,is also the only involved in the agricultural industry's subsidiary enterprises,the main business for the agricultural capital is the business of fertilizers and pesticides.After 60 years of development,now has developed into agricultural materials industry leading enterprises in hebei province,the agricultural capital operating well-known brands in China,and gradually developed into cross-industry,diversified business group co.,LTD.As countries support agriculture policy and the development of the national supply system reform,the country demands SMC's subsidiary enterprises gradually participate in the process of agricultural production services,agricultural production materials co.,LTD.In hebei province first when one role in the reform of the task.Facing the new situation and new requirements,agricultural production materials co.,LTD.In hebei province needs to play their own advantages,combined with the national policy requirements,develop new development strategy,to adapt to the change of the new situationThis paper by means of agricultural production co.,LTD.In hebei province enterprise development strategy as the research object,using the PEST and five models such as strategic management analysis method,combining with the current form of agricultural property management industry of hebei province agricultural production materials co.,LTD.,the external environment for comprehensive research and analysis;Again through human resources,marketing network resource condition,organization setup,management model and system as well as the company's core competitiveness in hebei province the aspects of agricultural production materials co.,LTD.,the paper analyses the internal environment factors;On the basis of the analysis,combined with the SWOT analysis method of strategic management in conformity with the means of agricultural production co.,LTD.In hebei province actual situation and can fully implement the development strategy;Finally,from the build,efficient and perfect management system,strengthen the team construction and optimizing the allocation of resources,etc,take corresponding measures to guarantee the company to implement the efficient development strategy.