| Since 2008 China launched the "home appliances to the countryside" policy to the end of 2012 the policy exit,small and medium-sized private enterprises(SMPEs)of household electrical appliances has entered a stage of rapid development.After the stimulus stopped at the end of 2012 the SMPEs are generally facing with the overcapacity situation.In view of this background,the key is to seize the opportunity of white appliances consumption upgrading in domestic market,as well as strengthen the work of high value innovative product development for the targeted foreign markets.In order to solve the problem of poor economic performance in Chinese SMPEs' R&D business,the paper introduces the theory of project management to help improve the efficiency of enterprise development.And for dealing with the problem as shortage of R&D member with up-to-date knowledge and valuable experience,this paper proposes using virtual organization for an effective solution.Firstly,base on the analysis of characteristics of SMPEs and the household appliance industry,the conclusion is made that instability of R&D member constitutes the major obstacle to the development of high-value innovation business.For such a situation,a new comprehensive R&D organization like virtual project management team can play a role in innovation business.Secondly,the paper discusses the technology of information network platform on which the virtual R&D organization be established,in order to expound the technical feasibility of the establishment of virtual R&D organization in SMPEs.And from the view of critical success factors,the paper describes the detailed process of virtual organization establishment which include organization forming and operating platform.At last,the paper analyzes a case about virtual-organization establishing and operating in white-appliance SMPEs by using virtual R&D organization life-cycle theory.The conclusion of this paper is expected to provide guidance for the relevant enterprises. |
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