TC Company Development Strategy Research

There are many brilliant expositions in "The Art of War" aboutthe war strategy,it is considered that the leader needs to make the rightstrategies and tactics in order to win the war.It is the same for all walks of life that through the analysis of the external environment and internalstrength,as well as carrying out a detailed strategic plan,we couldturn opportunities into tangible benefits.The strategic management is an idea through which the leader could supervise the enterprise and to analyze and solve problems with a strategic thinking.The TC company as the research object,according to the study of strategic management course as the theoretical basis,the strategic management of the company,TC problems were analyzed,TC,to conclude that the need for strategic management system.At the same time from a strategic analysis of external ring turning opportunity and threat analysis,and internal environmental advantages and disadvantages analysis,At last,the writer analyze the external and internal environment through EFE and IFE matrix,and determine SO strategy as the strategic direction for the company through SWOT matrix analysis,and adopt growth strategy to achieve the goal of turning the extensive management to meticulous management,labor-intensive management to technical targeted management.In order to achieve the long-term development of TC,the writer put forward eight measures as follows to improve the strategic ability of business leaders,to improve the implementation of business operators,to carry out business reform and organizational restructuring,to strengthen technical support for intelligent parking,to strengthen the integration of parking resources,to strengthen sales promotion of car labels,to strengthen the human resources management,and to strengthen internal control and evaluation management.