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TE International Group Credit Management Present Situation Investigation And Countermeasures Research

Posted on:2016-10-17Degree:MasterType:Thesis
Country:ChinaCandidate:X WangFull Text:PDF
GTID:2439330548483873Subject:Business administration
Abstract/Summary:PDF Full Text Request
Along with our country national strength unceasing enhancement,people's material and cultural life is getting more and more rich,more and more exchanges between the international culture and domestic culture,people began to pay attention to the international community,people desire to the high quality education resources in the world is growing.In this case,studying abroad in China more and more people to study abroad intermediary service,people demand more and more is also high.However,due to not pay attention to credit management,some study abroad intermediary service enterprises,which seriously affect the construction of the intermediary service market order,but also allows customers to study abroad intermediary service institutions have lost confidence and trust.This paper uses the methods of literature analysis,questionnaire survey method,diagnosis method,the status quo in the credit management of enterprises,through the research of TE international enterprise credit management present situation analysis,found in the credit management exists credit management system is not perfect,exaggerated propaganda in customer information,customer demands to solve the distortion is not active and lack of initiative,focusing on propaganda media enterprises,the lack of effect of word of mouth.The existence of these problems in the credit management,and severely restricts the development of enterprises.On the basis of this,it puts forward to solve the TE international enterprise credit management problems countermeasures:to guide the group manager to set up the correct management idea,to perfect group system construction,to strengthen the building of enterprise culture to improve the cohesion of the enterprise,to make reasonable marketing strategy in order to realize the scientific and reasonable credit management.Through the case study of TE international group enterprise credit management,to provide a reference for the domestic study abroad intermediary service industry.
Keywords/Search Tags:Foreign Service Enterprises, Credit Management, Diagnostic Analysis
PDF Full Text Request
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