The Operating Problems And Countermeasure Study Of A Insurance Company Logistics Liability Insurance

For recent years,the rapid development of logistics industry in our country,has brought enormous opportunities to our country third party logistics enterprises,making the development of the third party logistics industry presents a thriving scene.The third party logistics enterprise needs insurance which can provide flexible and wide coverage for its development.Due to the insurance company's product development time is not long,the experience and the accumulation of related data is lacking,the business cost is high,the underwriting profit is low;which cause our country logistics liability insurance product supply seriously lags behind the demand and make this should be with the footsteps of the third party logistics to get fast development of logistics liability insurance,but in a dilemma.How to breaking the deadlock,improving the current situation of logistics liability insurance,developing innovative products meet the demand of the third party logistics industry,has become the current eager to solve the problem of the insurance industry and logistics industry.In such a background,the research based on breakthrough point for the innovation points,use case analysis,comparative analysis,SWOT analysis and other methods,analyze the management problem of the insurance company logistics liability insurance product from the angle of the insurance company.This article first expounds the logistics liability insurance related concept and references the development of the domestic and international leading experience.Then analyzes five aspects including product,sales,service,profitability,comprehensive competitive of A insurance company logistics liability insurance's actual operating conditions.Next founding and summarizing the problem and reason of its logistics liability insurance business on the basis of the analysis of the current operation.Finally by combining with the problems,put forward the specific countermeasures,which is providing the idea for insurance companies to better manage and develop logistics liability insurance and hoping the insurance industry can better serve the logistics industry and promoting common development.