Research Of Development Of Rural Tourism In Tonglu County Of Zhejiang Province

The development of rural tourism plays an important role in rural revitalization.In the new period,how to develop rural tourism in accordance with local conditions is a problem that needs to consider seriously.Various towns and villages in Tonglu County,Zhejiang Province,promote the development of rural tourism through a series of measures,which has become an important way to increase farmers' incomes.But it is undeniable that the development of Tonglu County's rural tourism not only has many shortcomings but also faces a lot of difficulties and challenges.On the basis of looking up some information about rural tourism,rural tourism resources,rural tourism development models,domestic and foreign researches,this passage focuses on the problems existing in the development of rural tourism and the corresponding solutions.Taking Tonglu County of Zhejiang Province as an example,in order to ensure the authenticity,representativeness and universality of these data,we mainly interviewed in a one-to-one and face-to-face way,then chosen the way of telephone interview next to understand the relevant personnel in the structured conversation.Through careful statistics of the data and other materials,this passage discusses the advantages,disadvantages,opportunities and challenges of the development of rural tourism in Tonglu County and finally obtains the results of SWOT analysis.Based on it,we start to put corresponding measures,such as formulate a scientific and reasonable rural tourism development plan,promote the construction of rural tourism products system actively,make efforts in project attraction,industrial convergence,brand promotion,service optimization and so on.Finally,taking Baiyun Village in Tonglu County as an example,the passage analyzes the importance of agricultural resources using in the development of rural tourism.The development path of Baiyun Village is to allocate agricultural resources to develop rural tourism in all directions and to combine with landscape resources to develop competitive products of residential accommodation.