Research On The Realistic Dilemma And Countermeasures Of Knowledge Payment Platform Under The Background Of Sharing Economy

The sharing economy,also known as the collaborative economy,refers to the integration of massive idle resources and the sharing of their use rights to resource users.Therefore,when the sharing economy and knowledge and skills are combined,knowledge payment can be realized.In the environment of free Internet sharing,knowledge information can be said to be readily available and redundant,and the authenticity and authority of many knowledge information is difficult to determine.As time costs continue to increase,how to screen for truly high-quality content from vast amounts of information is a problem that most people face.In this context,knowledge payment came into being.With the continuous development of the Internet economy,content entrepreneurship has been pushed to the cusp.In 2016,the first year of knowledge payment,the emergence of knowledge-based payment platforms such as Himalayan opened the prelude to knowledge-based paid startups.At that time,new platforms were added almost every month.After nearly two years of passionate and crazy development,the field of knowledge payment has also achieved remarkable results.By 2018,there seems to be some change in the knowledge-based payment market.The most direct performance is that most of the knowledge-paid products have dropped their play rate and open rate,and some content producers have begun to leave.These phenomena can not help but question whether the development of knowledge payment has entered the "second half'.In the future,how should knowledge payment continue to develop in adjustment?This article will start from the development process of the knowledge payment industry and provide some valuable suggestions for the future development of the knowledge payment field.The first part of the article will explore the reasons for the rise of knowledge payments.The rise of knowledge payment is not an accident,but an inevitable result of social and technological development.The second part discusses the status quo of knowledge payment,and summarizes the development of knowledge payment from the aspects of knowledge-paid product model and profit model,and introduces the development experience of typical knowledge payment platform.The third part mainly studies the practical dilemma faced by the development of knowledge payment.Including the lack of willingness to pay for knowledge needs,the scarcity of quality content of knowledge producers,and the imperfect supervision of knowledge platform.The fourth part explores the future direction of knowledge payment.Provide countermeasures and suggestions for the future long-term healthy development of the knowledge-paying industry.