A Study On The Impact Of Livelihood Capital On Farmers' Ecological Protection Behavior

Eco-friendly products play an important role in exploring advantageous resources in the surrounding areas of nature reserve,breaking through limited development and promoting farmers' sustainable livelihood development.It reflect that “lucid waters and lush mountains are invaluable assets”policy and the construction of ecological civilization.As a pioneer in the exploration of eco-friendly products,giant panda-friendly products have established an interdependent relationship between farmers' sustainable livelihood development and spontaneous ecological protection behavior,which has a certain role in promoting the conflict between human and nature.However,farmers' ecological protection behaviors are easily affected by individual or family heterogeneity characteristics.Therefore,it is necessary to construct an indicator system from five aspects of farmer's livelihood capital,and to study the impact of livelihood capital on farmers' ecological protection behavior.This has important practical significance and operational value for improving farmers' ecological protection behavior,promoting farmers' sustainable livelihood development,realizing rural ecological revitalization and promoting the construction of giant panda national park.First of all,this study based on the sustainable livelihood theory,take the giant pandafriendly products as the research case,and take the Schisandra households as the research object to establish the farmer's livelihood capital index system.The entropy method is used to determine the index weights,and measured the sample farmers' livelihood capital comprehensive score is 0.386.Among them,the highest level of natural capital,followed by human capital and physical capital,financial capital and social capital are shortcomings in the development of livelihoods of the region.Further,through correlation analysis,it is found that there is a strong substitution between natural capital,human capital and social capital.The change of a certain living capital content will have a significant impact on other related capital.Meanwhile,through the T test,the per capita cultivated area,the number of family adult labor,the education level of the labor force and the relationship between nature reserve,which showed significant differences in the different profit levels of the giant pandafriendly product Schisandra.Second,according to farmers' behavioral decision theory and externality theory,Based on the calculation of the living capital level of the giant panda-friendly product Schisandra,Study on the Impact of Livelihood Capital on Farmers' Ecological Protection Behavior by Multivariate Logistic Regression by Setting 8 Ecological Protection Behaviors and 3 Evaluation Levels.The study found that from the perspective of the subsistence capital dimension,physical capital and social capital significantly positively affect farmers' ecological protection behavior.From the specific indicators,the number of adult labor,the discount of livestock and the relationship with the nature reserve have a significant positive impact on the ecological protection behavior of farmers,and the housing discount has a significant negative impact on the ecological protection behavior of farmers.Finally,based on the above research conclusions,this paper proposes to carry out various forms of ecological protection publicity and education;promote the sustainable livelihood development of farmers;improve the management of the community's natural resources;and improve the government's policy support for ecological protection.