Study On The Livelihood Risk Recognition And Response Strategy Of Residents Engaged In Rural Tourism

Due to the timeliness of rural tourism,seasonality and the competitiveness of the tourism market,the residents of the tourism industry around the chashan scenic spot in Dianzi town of Pingdu city are facing severe livelihood risks and the fragility of livelihoods is intensifying.There are few studies on the livelihood risks of residents in tourism based on the scenic spot-based rural tourism destinations at home and abroad.This paper takes the typical scenic spot-based rural tourism destination in Dianzi Town,Pingdu City as an example,based on the method of participatory resident evaluation.It identifies the main livelihood risks,the relationship between livelihood capital and risk and the risk response strategies faced by the residents of Pingdu City,and uses a multivariate logistic model to analyze the relationship between livelihood capital and livelihood risk and risk response strategies.The results show that:(1)Market,employment,education,nature and policy risks have become the most important livelihood risks faced by residents in the tourist town of Dianzi Town,and their livelihood risk ratio increases with the increase of residents' dependence on tourism.(2)The relationship between natural risks and natural,material and social capital is more significant;the relationship between market risk and human,material and financial capital is more significant;the relationship between employment risk and human,material and social capital is more significant.The relationship between educational risk and material,financial and social capital is more significant;the relationship between policy risk and social capital is more significant.(3)Flexible employment,saving overhead,using savings,and seeking help are the main strategies for tourism residents to cope with risks.