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Sociological Research On Technological Development And New E-commerce Groups

Posted on:2020-04-07Degree:MasterType:Thesis
Country:ChinaCandidate:X Y ZangFull Text:PDF
GTID:2439330596471432Subject:Sociology
Abstract/Summary:PDF Full Text Request
The “Taobao Village” phenomenon refers to the network business clustersgathered in a certain village,with Taobao as the main trading platform andrelying on the Taobao e-commerce ecosystem to form a cluster effect of scaleeffect and synergy.[Alibaba(China)Co.,Ltd.: "China Taobao Village",ElectronicIndustry Press,2015.] and there is a regional cluster.There are objective salesstandards for bidding for Taobao Village.After the bidder has passed the Alicompany audit,the applicant will be qualified and assisted.The author believesthat,in administrative terms,it is the product of e-commerce poverty alleviation,and it is the combination of e-commerce and rural collective ownership in thedevelopment process;economically it is the low-end link of raw materialproduction and processing in the e-commerce industrial chain,and the industryis subject to Restrictions on logistics and network platforms;administrativelyrestricted by local governments and relevant departments;geographicallyrestricted by urban and north-south regional differences;Taobao Village isgenerally a low-level form of e-commerce system.But at the same time,it isbased on the geographical boundaries,and is engaged in the community of life ofthe electric merchants.It is a portrayal of e-commerce class from being free toconscious and recognized by the outside world.This article uses literature,interviews,recordings,observations and otherdata collection methods,as well as causal analysis,structural analysis,comparative analysis and other data analysis methods,to do the field surveyknown as the first Taobao Village in Inner Mongolia-Bahrain Zuoqi FangcunVillage.Describe the impact of Fangsin Village on the application and operationof Taobao Village,the impact on its physical village,the problems andshortcomings,and analyze the future possibilities from the perspective ofsociology.This article is composed of the introduction,the two chapters of the text,conclusions,references and other parts.The introduction includes research background,research significance,literature review and research theory,research content and research methods.The first chapter,because the housing village bid for Taobao Village,isformed by the government organization from the top.Taobao Village is only oneof the links in the local e-commerce county,and is restricted by the upstreamgovernment,e-commerce center(government external enterprises),localseedling parks,and agricultural products(small seedlings)producers.Therefore,in this chapter,the author mainly introduces the policy advantages of the TaobaoVillage in the village of Bahrain Zuoqi,the advantages of the e-commerceindustry,and the advantages of the physical products based on the internal dataof the survey objects obtained by the author.The second chapter is mainly based on the author's investigation,describing the process,results,influence,and comparison of the application ofthe house village to Taobao Village.Through the comparison,the authorinvestigates the same as Taobao Village—Yiwu Liu Ercun,and analyzes theexistence of the house village.Insufficiency,advantageand,developmentstrategies.Conclusion,summarizing the previous content,through sociologicaltheoretical analysis,making the article empirically Rising to the theoretical level,this paper analyzes the sustainability of rural e-commerce villages such asTaobao Village and the development trend of e-commerce class,and analyzeswhether e-commerce can become a way out for the general development of ruralareas in northern of china.
Keywords/Search Tags:countryside, e-commerce, problem, measures
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