Business Plan Of Health Comprehensive Evaluation Platform Based On Physical Examination Big Data

Through in-depth research and analysis of the market,the author finds that the abnormal data or evaluation index system in the physical examination results is difficult to achieve a comprehensive evaluation of the health status for the medical examiner.But the market has the need for this comprehensive evaluation.Therefore,the team determined the entrepreneurial goal of comprehensive health assessment based on small or missing physical examination data which use artificial intelligence and machine learning technologies.The paper proposes a more scientific and feasible operation plan for platform construction.First,the pater introduces the basic situation of the proposed company,including the basic situation of the project,business model,company structure and ownership.Secondly,the environmental analysis and strategic selection were carried out.The PEST analysis method was used to analyze the macro environment of the health industry.The SWOT analysis method was used to analyze the advantages and disadvantages of the internal environment,the opportunities and threats of the external environment,and finally make a strategy selection.Thirdly,the marketing strategy of the company was formulated.The market segmentation,target market selection and market positioning were carried out.According to the characteristics of the health industry,7Ps marketing theory was used to elaborate and design a human resource management plan.Finally,financial analysis and risk control were carried out.Firstly,the venture capital and sales income were estimated.The balance sheet,profit and loss statement and cash flow statement of the company for the first six years were calculated.On this basis,the investment recovery period was calculated.The net present value and the internal rate of return are analyzed and analyzed,and then the project risk is estimated and corresponding countermeasures are formulated.By writing a business plan,entrepreneurs can clearly understand the feasibility of the business activities carried out under the current industry situation,and can objectively analyze the main influencing factors of the project and evaluate their own strengths and weaknesses.So entrepreneurs can understand more.At the same time,investors can understand the project and achieve the role of raising funds for the project.