Analysis Of Influencing Factors And Optimizing Ways Of Tax Service Quality

With the change of government orientation from management-oriented to service-oriented,more and more attention has been paid to the service functions of tax departments.At the same time,due to the continuous improvement of tax law,great changes have taken place in the process of tax administration and tax-related matters,and taxpayers' demands for tax-paying services are becoming higher and higher.As a means to alleviate the contradictions between the two sides of current taxation and to promote the effective development of tax collection and management,tax-paying services have become a key area of tax reform,and their role is also increasing.Speech is metaphorical.In this paper,Hangzhou Tax Bureau is taken as the research object,and relevant theories are used to find out the key factors affecting the quality of tax service,so as to study how to further improve the quality of tax service.The full text is divided into five parts,the first chapter introduces the research background and research objectives of the paper,combines the research status at home and abroad,carries out in-depth analysis,and puts forward specific research methods innovation points of the paper;the second chapter elaborates the theoretical basis of the paper research,including service quality theory,customer satisfaction theory.Chapter 3 is an empirical analysis of the quality of taxation service in Hangzhou.Firstly,through in-depth interviews and literature surveys,the quality elements of taxation service are determined from the perspective of taxpayer's demand for taxation service.Secondly,a questionnaire is designed with Kano model,and taxpayer's taxation service is collected by questionnaire method.The data of importance perception and satisfaction of quality factors are collected.Then,through the cross-analysis of Kano model and IPA analysis method,the data of quality factors are sorted out and analyzed,and the key factors affecting the quality of tax service are summarized.Finally,the factors affecting the quality of tax service are analyzed.Summarize the current problems of tax service in Hangzhou area;Chapter IV combines the advanced experience of foreign countries to improve the quality of tax service,according to the existing problems,put forward countermeasures to optimize the quality of tax service;Chapter V is a summary of the full text.