Life Service O2O Business Model And Core Value Analysis

The life service industry has the demand of transformation and development and is an important force to divert economic development.Since 2014,the O2O model has been highly respected by capital and entrepreneurs,which can help the life service industry take off.Firstly,this paper studies the relevant literature of O2O concept and business model analysis model at home and abroad,and selects nine business model analysis models as the case analysis framework.Secondly,the development environment,characteristics and status quo of O2O business model of life service in China are analyzed and evaluated.Thirdly,the O2O business model of duet bar is analyzed by nine factors and summarized according to the characteristics of the module.From the second aspect,the core value of duet bar O2O was explained,and the correlation between the nine elements and the core value was analyzed.Based on the analysis results,the operation effect was analyzed,and Suggestions were put forward on the deficiencies of the development of duet bar O2O.Finally,the research results of this paper are summarized,and Suggestions are put forward for other O2O lifestyle service providers in China.ChangBa is a leading role in the field of K songs.The way to realize its business model lies in the coordinated operation of nine elements,and its core value lies in the establishment of a closed loop for the interactive development of online and offline products,so as to continuously enhance the overall loyalty of users to bar singing products.Since its development in 2012,singba has been similar to the development path and environment of life service O2O business model.The innovation of this article is the research field and perspective of innovation,antiphonal singing,O2O business model elements and the core value of the research,it can be wisdom to consolidate and reveal of the operation of the business model for the other wants to develop O2O business model for service businesses to provide the reference value of life,increased the accumulation of related literature for academia,have practical significance and research significance.