| At present,China’s economy is in transition,in order to promote the rational development and utilization of land resources,positive response to the central "to inventory" call,the total amount of local land supply is gradually reduced,real estate companies to obtain land need to pay more capital costs.Since the beginning of2016,all over the country " the king of land" frequency,from south to north national real estate enterprises competing to take land,new and second-hand housing real estate transaction volume also will surge,before the city has always been stable real estate market also will be explosive growth.Real estate market construction cycle is long,investment to the interval between the time span,it should be soberly aware that the current environment is likely to change,future policy changes are unknown.Therefore,financial costs accounted for the relatively high total cost of real estate enterprises should especially improve the financial situation,match financing structure,optimize your organizational structure and staffing,improve idle capital utilization,timely to avoid the risks.This article to the SJ listed real estate company as an example,the enterprise is a local enterprise in Tianjin,in the districts and counties have completed and under construction projects.For a comprehensive analysis to solve the company’s financial costs accounted for too high,this paper describes the composition of the financial costs and the preparation of the situation,from the overall market environment and whether the government policy to adapt,whether the company’s budget and the overall strategy are reasonable,whether the idle funds are effective in generating gains,whether the financing method is single,short-term loans are accounted for too high to start.For the characteristics of listed companies real estate business,the reasons for the overall business environment,the reason for the matching of financing structure,the reasons for the organization of the company and the reasons for the company’s own management.Combined with the basic theory of financingstructure,through the near future trend of policy and market assessment,and finally proposed for SJ company to reduce financial risk recommendations.So in this context,how real estate enterprises respond to new normal changes,control the cost of the cost,strengthen internal control,so as to improve the market competitiveness of listed companies become more and more attention.To improve the financing structure,optimize your organizational structure and staffing,increase the proportion of long-term credit,improve the overall credit bargaining power,rational use of idle funds to increase revenue and other measures to achieve full use of funds,reduce the risk and burden of business purposes.Guide enterprises to take the road of sustainable development,is conducive to improving its competitiveness,increase the price-earnings ratio,add value to society. |