Research On Green Finance Development Strategy Of Industrial Bank,Co,.LTD.N Branch

With the continuous improvement of our country's economic development and productivity,at the same time,ecological and environmental problems have become increasingly apparent.People's perception of economic growth and environmental protection has changed.Clean water,fresh air,and safe food have gradually changed from "luxury goods" to "necessities",and human beings are increasingly pursuing sustainable economic development.Green has gradually become the background color of our country's overall development,and green finance has also become an important tool for China to promote the transformation of the ecological economy.As the direct supplier of green finance and the main component of our country's financial institutions,commercial banks play an important role in building our country's green financial system and social financing.This article takes the Industrial Bank CO,.LTD.N branch as an example to elaborate on the development of green finance in the Industrial Bank CO,.LTD.N branch.It has been working in the field of green finance since 2006,and has developed and used various financial tools to support the development of green industries.Rich experience and practical cases have always been a leader in the industry.The research of the paper believes that the development of green finance is to respond to and implement General Secretary Xi Jinping's important deployment for the development of the new era,and is also a strategic goal for the long-term development of our society.Based on the Jiangxi market for more than ten years,the Industrial Bank CO,.LTD.N branch has made certain achievements.However,there are still some problems in the development of green finance,such as the small overall scale of green finance and low product coverage,and professional green finance managers Insufficient,insufficient participation in the green finance of Ganjiang New Area,relatively backward risk management control,insufficient profitability,and imperfect incentive mechanism.Subsequently,the paper analyzed the reasons for the green finance business problems of N Branch,and proposed corresponding countermeasures,which can start from the aspects of product services,team building,key areas,risk prevention systems,assessment and incentives,etc.,in order to better implement the countermeasures.This article also proposes corresponding development safeguard measures.It is hoped that it will have a certain reference value for the development of green finance in the Industrial Bank CO,.LTD.N branch.