| Shanxi Pingyao Shuanglin Temple is located at the bank of Fenshui River,with a profound history and a long cultural source.Carved by skilled craftsmen,the painted sculptures,architecture,Tang Huai,Song Dynasty steles and Ming Dynasty bells are all exquisite.In particular,the art treasures of colored sculptures,renowned all over the world,known as the "Oriental colored sculpture art treasure house" reputation.Pingyao in shanxi name and product design as the main research object,in the "difference" fusion of culture and tourism development of the research background,the analytical name research status domestic and foreign current situation of the development of product design,excellent reference case,clear the actual research value and the overall direction of name,and combined with a variety of research methods,The problems in the design of cultural and creative products of Shuanglin Temple are summarized.Combined with the overview of Shuanglin Temple,the paper determined the color sculpture,architecture,Tang Huai and Song Dynasty tablet as the main entry point to carry out cultural and creative product design.Combined with the design needs,put forward the cultural heritage,functional,design,brand design concept.Through the process of extraction,transformation and design of design elements,three sets of design schemes for cultural and creative products of Shuanglin Temple in Pingyao,Shanxi with the theme of "a tour of Shuanglin Temple" have been completed,with various forms and rich carriers.While excavating the historical and cultural resources of Shuanglin Temple in depth,the three design schemes achieve the purpose of propagating the cultural connotation of Shuanglin Temple from multiple perspectives,and on this basis provide new solutions and theoretical basis for the development,innovation and promotion of cultural and creative product design research. |
