Font Size: a A A

Research On The Dynamic Model Of The Formation Process Of Users’ Water-Saving Consciousness In Social Networks

Posted on:2022-02-09Degree:MasterType:Thesis
Country:ChinaCandidate:S S GaoFull Text:PDF
GTID:2492306512974179Subject:Management Science and Engineering
Abstract/Summary:PDF Full Text Request
In the new era,the country has put forward higher and more requirements for water-saving publicity,requiring that water-saving publicity work be closely integrated with the public,focusing on public opinion guidance,knowledge popularization,and dissemination of ideas,and effective integration with new media platforms,and building a new media for water-saving publicity The pattern makes water conservation a real social consensus and perceptual development.In order to enhance the effect of water-saving publicity and further promote the public’s water-saving awareness,this paper constructs a dynamic model of the formation process of user’s water-saving awareness in social networks based on the theory of communication and behavioral sciences,combined with the characteristics of social networks,studies the information intervention of user’s water-saving awareness The process of consciousness change analyzes the factors that promote the formation of users’ water-saving awareness in social networks,and provides some theoretical suggestions for the formulation of water-saving publicity policies.Using literature analysis and experimental verification methods,combined with the interaction and feedback of social networks,summarize the factors that influence the formation of water-saving awareness by the dimensions of water-saving information and the individual dimensions of users,and construct the water-saving information dissemination process and information intervention in social networks The user’s water-saving awareness forms a dynamic model,and uses the overall modeling ideas to extract the attributes of the main body of water-saving information dissemination that affects the formation of water-saving awareness in social networks,as well as the interaction rules between different subjects,which are simulated with the help of agent simulation software Netlogo different individuals participate in the interactive process that affects the formation of water-saving awareness.According to the results of simulation experiments,the results are analyzed to draw conclusions and theoretical suggestions are put forward.In the process of research,based on the water-saving information dissemination process in the social network and the dynamic model of the user’s water-saving awareness formation process,the agent simulation method is used to adjust the parameter values of different influencing factors,and the user’s interaction in the social network is used.The changes in the dissemination of water-saving information reflect the changes in user’s water-saving awareness.Through the analysis of the results of simulation experiments,it is found that the formation process of user’s water-saving awareness in social networks is affected by the framework effect,water-saving knowledge level,and the main body of water-saving information release.The authority,user interaction and the scope of water-saving information dissemination.In the process of using social networks for water-saving publicity,we can increase the types of water-saving information,set up authoritative official water-saving publicity entities,and communicate online and offline.Combining with the popularization of water-saving knowledge to enhance the effect of water-saving publicity,so as to more deeply and effectively promote the formation of individual water-saving awareness.
Keywords/Search Tags:social network, information intervention, water-saving awareness, agent simulation
PDF Full Text Request
Related items