The Research And Application Of Persuasive Design In System Design Of Health Management Products For Elderly Chronic Diseases

The intensification of aging has made the health problems of the elderly become a hot spot of public concern.The elderly are at high risk of chronic diseases.The characteristics of chronic diseases and treatment methods determine that the prevention and early intervention is very important.The development of mobile health medical care provides new possibilities for the health management and medical services of elderly chronic diseases.It not only adapts to the current development trend of the digital information society,but also has the characteristics of real-time,convenience and efficiency.The information technology-based elderly chronic disease health management product system can provide professional and targeted chronic disease health management solutions to allow users to develop good health management habits to prevent and control chronic diseases.However,most middle-aged and elderly people lack awareness of health management or have a low compliance with health management,which leads to weak stickiness of users of chronic disease health management product systems.The focus of this article is how to improve compliance of elderly chronic disease health management to prevent and control early chronic diseases and make elderly chronic disease health management product systems better serve users.Persuasive design,as a method that can have a positive impact on adverse behaviors,provides new ideas for the health management of chronic diseases in the elderly.Based on this background,the article mainly researches from four parts.The first part is the theoretical research and problem analysis.The theoretical research on persuasive design and health management product system for chronic diseases of the elderly finds the applicability of the two to get the direction in which persuasive design can be involved.The second part is user research,using quantitative and qualitative survey methods based on the intervention in direction of persuasive design,to derive specific persuasive factors that affect the health management behavior of elderly chronic diseases.The third part is based on the theoretical research and user research results to propose a persuasive design strategy for the elderly chronic disease health management product system:(1)Make clear the targeted behavior motivation and stimulate the established behavior motivation to activate the user’s motivation in the health management scenario;(2)Reduce Low-frequency behavior difficulty and stimulate group behavior effects to strengthen users’ mobility in health management scenarios;(3)Design triggers for different user types.Specific persuasion strategies for self-disciplined user’s prompting triggers,anxious user’s guided triggers,and strong-in-will-but-weak-in-power user’s inducting triggers is to build a comprehensive and diverse product system that fosters awareness of chronic disease health management in the elderly and molds good health management habits.The last part is to practice the guidance of design strategy and application of specific design---healthy blood pressure and system design of health management products for elderly hypertension.