| Film industry rapid development in the process of economic transition in China,main performance in the film the blowout of the potential in China is the largest country in the movie the consumer market in the world,one of the film consumption in spatial distribution is extremely uneven,film market supply and demand contradiction emerging at present,consumption becomes the main point of economic growth in China,along with the increase of the national per capita disposable income as well as the pursuit of spiritual and cultural life has become increasingly strong,people’s consumption demand to film with a surge in various regions in China due to the geographical environment characteristics and economic development level of industrial structure,the spatial distribution of film consumption will inevitably occur regional differences In this context,the study of regional differences in China’s film consumption,and the analysis of the factors that influence such regional differences,is conducive to the targeted proposal for each region.The rapid development of film industry in the process of China’s economic transformation is mainly reflected in the blowout of film box office.Based on the 2012-2017 China film box office data,this paper first analyzes the current situation and regional differences of China’s film box office consumption from different geographical and spatial scales,then discusses the spatial correlation of China’s urban film box office,and finally uses the spatial measurement method to empirically test the influencing factors of urban film box office,and uses the Shapley decomposition method to analyze the factors of China’s urban film box office.The factors of box office difference of city films are decomposed,sorted and analyzed.The results show that:(1)the total box office of films in the eastern region is the highest,the growth tends to be saturated,and the total box office of films in the northeast region is the lowest,the average growth rate is the highest;the total box office of films in the old city groups such as the Yangtze River Delta,the Pearl River Delta,Beijing Tianjin Hebei and Chengdu Chongqing city groups is high,while the total box office of films in the Central Plains city groups and the middle and long city groups is low,the overall box office It shows a geographical pattern of "central collapse";under the scale of urban hierarchy,the growth rate of box office in the first to fifth tier cities shows an arrangement of "May Fourth,three,two,one",indicating that there is a huge potential of film market in the third and fourth tier small cities.(2)The research on the space-time difference of movie box office shows that the difference of per capita movie consumption in different geographical and spatial scales tends to shrink as a whole,but there are different evolutionary characteristics among scales.It is found that the smaller the spatial scale is,the greater the difference of box office per capita is.(3)On the basis of the research on the spatial correlation of the box office of Chinese urban per capita films,the results of spatial panel econometric model analysis show that the urban per capita wage income,the number of college students,the number of screens,the number of Internet users,the urbanization rate and the industrial structure have a significant positive impact on the box office of Chinese urban per capita films;(4)shapley value decomposition results show that the level of urbanization,the number of people The number of college students,industrial structure,number of screens,and number of Internet users have expanded the difference in the box office of urban per capita films,among which the urbanization level has the largest contribution,which is stable at about 50% in five years,followed by the number of ten thousand college students,the number of screens,and the industrial structure,and the contribution degree shows a stable trend,while the per capita wage income helps to reduce the difference in the box office of urban. |
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