| Our country has a vast territory,and the history,natural features,customs and culture,national characteristics,economic development level and other factors of central towns in various regions vary greatly,forming central towns with their own characteristics.Ancient towns often have a long cultural history,colorful writing sites,and long-lived historical stories.Traditional historical towns can be passed on for thousands of years.The streets and lanes,bricks and tiles in it all retain the profound imprints of the development and changes of the times,reflecting the local historical context and its humanistic atmosphere.However,due to the gap between urban and rural areas,modern young people are more inclined to influx into the city,resulting in only the old and young staying in towns,and people gradually neglect the ancient towns,resulting in many facilities in the towns are not perfect,and the sign guidance system of some towns is not systematic and irregular The stage.Complicated ancient towns will make people lose their way while staying in them,and the logo orientations of ancient towns in different provinces and different cultures are a template and have no local characteristics.These logo orientations not only can not play a role in conveying information,but also cannot promote local culture.Publicity and business development.Therefore,it is very necessary to carry out the research work on the design of the sign-oriented system of ancient towns.The logo guidance system of the ancient town embodies the cultural essence and connotation of the ancient town,which makes local residents proud,while bringing convenient travel and high-quality services to tourists.Tourists can learn about the relevant information in the ancient town through the logo guidance system,so as to better The feeling and integration into the environment of the ancient town.The landscape of the ancient town is composed of natural environment and human history,and the sign-oriented system in it plays a vital role in promoting the development of the ancient town.The complex road structure of the ancient town and the traffic pressure caused by the increase in the number of tourists urgently need to create a more humane and distinctive ancient town sign guidance system to solve it.There are six chapters in this article,and the research object is the design of the logo guidance system of the ancient town of Chaji.First,this article analyzes the research and development background of the subject of logo-oriented system design,the current status of research and development of domestic and foreign topics,research goals and significance,research content and methods,and then briefly elaborates the design of ancient town logo-oriented system.Analyze its characteristics and functions;secondly,through field inspections on the design of some excellent ancient town logo guidance systems,summarize their advantages and disadvantages,and in practice summarize all the common problems that appear in the design of tourist attractions logo guidance systems..Finally,taking the logo-oriented system design of the ancient town of Zhaji as a practical case,through on-site inspections,data collection and other methods,we can gain an in-depth understanding of the geography,cultural history,architecture and other aspects of Zhaji.Opinions on the sign-oriented system of the ancient town scenic spot,analyze the improvement points of the sign-oriented of the Zhaji scenic spot.Next,it describes the related concepts of the logo-oriented system design of ancient towns,and analyzes its characteristics,including regional,cultural,and contemporary features,and then analyzes its interpretation,cultural,service,and sustainable functions;secondly,through the analysis of some The site inspection of the sign-oriented system of excellent ancient towns,summarized and analyzed its advantages,and summarized the common problems that appeared in the design of the sign-oriented system of scenic spots.Finally,taking the logo-oriented system design of the ancient town of Zhaji as a practical case,through on-site inspections,data collection and other methods,we can gain an in-depth understanding of the geography,cultural history,architecture and other aspects of Zhaji.Opinions on the sign-oriented system of the ancient town scenic spot,analyze the improvement points of the sign-oriented of the Zhaji scenic spot.Based on the unique regional traditional culture of the local area,using various architectural design methods,it has been analyzed in terms of architectural graphics,colors,materials,proportions and sizes,and explained in detail how to identify the scenic spot of Chaji Ancient Town.The design theory knowledge of the guidance system is fully applied to the surrounding environment in the scenic area of Chaji Ancient Town,so that the design of the logo guidance system in the scenic area of Chaji Ancient Town can meet the requirements and coexist harmoniously with its surrounding environment.It is concluded that the design of the ancient town’s logo guidance system not only needs to meet the basic function of transmitting information,but also reflect the local culture and have local characteristics.These suggestions and methods,combined with theory and practice,can provide some references for the design of the ancient town sign guidance system in the future.The design of the logo guidance system in the scenic area of the ancient town of Chaji meets the requirements and coexists in harmony with the surrounding environment.It is concluded that the design of the ancient town’s logo guidance system not only needs to meet the basic function of transmitting information,but also reflect the local culture and have local characteristics.These suggestions and methods,combined with theory and practice,can provide some references for the design of the ancient town sign guidance system in the future. |
