| Cultural confidence is a more basic,deeper and more lasting force in the development of a country and a nation.Cultural construction is the basic project to shape the soul & charm of the characteristic towns,the important support for the transformation and upgrading of the characteristic industry,and the innovative measures to drive rural rejuvenation and new urbanization.The cultural construction of characteristic towns should not only manifest the cultural confidence in China,but also empower the sustainable development of characteristic towns.This paper first explains the basic theories of cultural confidence and cultural construction,and applies the guiding significance of these basic theories in the cultural construction of characteristic towns in Zhejiang Province.Second,taking the actual development of characteristic towns in Zhejiang as an example,this paper sorts out the cultural construction of characteristic towns in Zhejiang,finds out the problems existing in the cultural construction,analyzes the typical and successful cases and summarizes the experience in the cultural construction of characteristic towns in Zhejiang: "to enhance the diversity of cultural functions,to tap into historical and cultural resources,to provide public cultural services,to create cultural and artistic brands,and to promote the integration of cultural tourism".Third,on the basis of the above analysis,this paper focuses on the guiding ideology and basic principles of cultural construction in characteristic towns,and explains the guiding ideology and principles that should be adhered to in cultural construction.Finally,for the problems existing in the cultural construction of characteristic towns,the countermeasures and suggestions to promote the cultural construction of characteristic towns are raised,i.e."strengthen the top-level design and plan the" culture+ " characteristic towns;strengthen the theoretical research and perfect the cultural construction system & mechanism in characteristic towns;accelerate the cultural infrastructures and build a public culture service platform to attract merchants and talents;innovate in the cultural resources and promote the integrated development of culture,industry and tourism;enhance propaganda and protect the inheritance,innovation and development of intangible cultural heritages," etc. |
