Research On The Design Of The Mode Of Elderly Tourism In Kunming

With the comprehensive development of social economy and the gradual improvement of living standard,the aging society is accelerating,and the demand for the aged is more and more obvious.At present,Yunnan province is striving to build a world-class "healthy living destination".By taking this opportunity,the new research and development of pension tourism in Kunming will add new impetus to the leapfrog development of local economy.In the first chapter,this paper firstly introduces the research background,research significance and research status of old-age tourism at home and abroad,and expounds the research content and research methods of this paper.In order to do a good job in the design and research of Kunming pension tourism,the second chapter of this paper has carried on the research and discussion on the theory supporting the intention of this paper,and the concept of pension tourism and the format of pension tourism has been defined,summarized the characteristics of pension tourism.In the third chapter,firstly,the development status of pension tourism in Kunming is studied and analyzed.On this basis,the demand of pension tourism in Kunming is investigated by questionnaire.Combined with the existing problems in the investigation,this paper makes a reference and summary in chapter 4 by referring to the cases of old-age tourism at home and abroad,and conducts a design and research on the format of old-age tourism in Kunming.The research shows that:(1)Tourism for the aged is an effective way to improve the quality of the aged under the background of stable material conditions,good physical condition and sufficient leisure time.(2)The mode of old-age tourism is a mode of characteristic operation,operation and re-development through the tourism industry or enterprises with the elderly as the target group.(3)Combined with the questionnaire survey and domestic and foreign cases,Kunming can improve the richness and experience of old-age tourism through four kinds of tourism types: scenic spot,community,village and hotel.In order to promote the coordinated development of pension tourism in Kunming,Kunming should comprehensively optimize and improve from four aspects:strengthening government participation,enriching industrial integration,enabling "Internet +" technology and talent cultivation.