| Football fans organization is a product of the development of professional football leagues and an important part of football culture.The group behaviors of football fans organizations members reflects the level of development of fans culture.In the process of watching the match on the spot,members of the fans organization and the ordinary fans cheer for the team together.Then,are there any differences in the various group behaviors between the members of the fan organization and the ordinary fans? What are the reasons for these differences? These are the basic questions.In this study,we first classified the group members behaviors of football fans through the literature data method,participation observation method,questionnaire survey method,interview method,mathematical analysis method and comparative analysis method,and then compared the various group behaviors of fans in the Beijing Guoan football club fans organizations with ordinary fans in non-fan organizations,and discussed the reason for this difference.The conclusions of the study are as follows:1.Based on research observation and factor analysis,the types of football fans group behaviors can be divided into: deviance behavior,cheering behavior,loyalty behavior,endurance behavior,presence behavior,and " traitor" behavior.2.There are three main reasons for the group behavior of Beijing Guoan F.C.fans organizations.First,the culture of the football project;second,the on-site interactive process,including: the performance of the home team,the inappropriate behavior of the away team players,the referee’s punishment,the origin of the home and away team ’s fans behavior and the fan organization regulations;The impact on individuals includes: the leadership of "leaders" in fans organizations,the occurrence of "infection" in fans organizations,and the " conformity" behavior of members of fans organizations.3.Compared with ordinary fans who have not joined the fans organization,there are significant differences in deviance behavior,cheering behavior,loyalty behavior,endurance behavior,presence behavior.Both have a strengthening effect.4.There are three reasons for the significant difference in the behavior of the fans group inside and outside the organization.First,fans organization members have a clear sense of group belonging,and their behavior is more likely to have group characteristics.Second,the head of the fans organization is the common "leader" of the members of the organization.There is no clear group leader for ordinary fans;Third,the fans organization regulation is a higher standard of informal group norms,which will strengthen the group behavior of members of the fans organization.The informal group norms of ordinary fan groups have lower standards of behavior..The research recommendations are as follows: First,fans organizations should be scientifically managed,actively guide and restrain fans.Second,the club should strengthen the connection with the fan organizations,and also establish a good interactive relationship between the fan organizations.Third,correctly promote the fan organization culture,attract new members to join,and reduce public misunderstanding. |