Research Progress Of Chinese Sports Tourism Based On Social Network Analysic

In 2016,the National Sports Administration and the Tourism Administration jointly issued the "Guiding Opinions on Vigorously Developing Sports Tourism" and the State Council promulgated the "Outline for Building a Powerful Sports Country" in2019.Research on sports tourism has received continuous attention from scholars.It is the ultimate goal of sports tourism research to fully excavate my country’s sports tourism resources,promote the deep integration of sports industry and tourism industry,create a distinctive sports tourism industry brand,and turn sports tourism into a new driving force for my country’s economic growth.However,at present,my country’s sports tourism research has begun to take shape,and the amount of information is large,which makes it difficult to collect and organize relevant information,and it is difficult for scientific researchers to get good suggestions from it.In order to gain an in-depth understanding of the research progress of sports tourism in China,and to better provide scientific research opinions to researchers,this article is based on the China National Knowledge Network(CNKI)Chinese Peking University sports core journals from January 1,1992 to December 2019.On the 31 st,764 journal papers related to sports tourism were the research objects.Through the use of literature data,bibliometrics,co-word analysis,and social network analysis,the distribution of literature,scientific research institutions,and publications on sports tourism in China were used.The author and keywords conduct a visual analysis to explore the main scientific research teams,main scientific research forces,scientific research hotspots and theme evolution development trends in the field of sports tourism research in China,providing a theoretical reference for researchers in the selection of sports tourism research content,and for sports tourism The research pointed out the direction to accelerate the development of the sports industry and promote the growth of the sports economy.The main conclusions of this article are:1.The amount of publications related to sports tourism in China has shown a wave-like upward trend,which can be roughly divided into four stages: the embryonic stage from 1992 to 1998.In this stage,the research topic is single,mainly focusing on the two themes of sports tourism and tourist facilities.The content is mainly the discussion of sports tourism and other concepts,and there is less connection between keywords and keywords;during the exploration stage from 1999 to 2001,the research topics gradually increased,and the discussion content mainly focused on the discussion of the sports tourism consumer market and sports Considering the economic benefits brought by tourism;From 2002 to 2009,during the rapid development stage,research topics began to become diversified,such as resource development,traditional national sports,and a large number of emerging themes like the sustainable development of sports tourism;During the period of steady development from 2010 to 2019,research has gradually developed in a multi-angle and multi-disciplinary direction.The core of the research is sports tourism and sports economy.At the same time,research on emerging topics has also increased.2.Among the core Chinese sports journals,"Sports Culture Guide" published the most papers on sports tourism research,followed by "Journal of Beijing Sport University" and "Journal of Shandong Sport University".In terms of fund types,the fund projects in the field of sports tourism research are mainly at the national and provincial and ministerial levels,and there are fewer fund projects at the bureau and school level,indicating that core journals are more inclined to have high-level fund projects in the selection of papers.3.There are many research directions in my country’s sports tourism,such as ice and snow sports tourism,sports characteristic towns,and ethnic sports tourism.These are new areas of research,but because they are on the edge of sports tourism research,the current research efforts are not enough,and the research content needs to be further deepened.These new research directions are in line with the development concept of green development and sustainable development,and they not only bring new vitality to sports tourism research,but also bring new development momentum to the sports industry and tourism.4.My country’s scientific research institutions have relatively low connections in the cooperation network in the field of sports tourism research.The study found that the strength of cooperation between scientific research institutions is obviously affected by geographical space.Different scientific research institutions have formed three sub-groups according to the geographical distribution.They are the northern scientific research institution group headed by Beijing Sport University and the southern scientific research institution headed by Guangzhou Sport University.The research focus of the three scientific research clusters is different from the group of institutions and the group of scientific research institutions in the east headed by the Shanghai Institute of Physical Education.5.The top three authors of sports tourism research are all from Jishou University.In the field of sports tourism research,7 relatively stable research cooperation teams of authors have formed.These research teams have different focuses on research topics.They are the backbone of sports tourism research.In response to the results,the following suggestions are made:1.Strengthen the attention to the emerging keywords of sports tourism,actively cater to national policies and the development trend of the sports industry,make sports tourism a new industry with characteristics of the times that meets the needs of the masses,social needs,and national needs,and promote the diversified development of sports tourism research.2.Strengthen coordination and cooperation between scientific research institutions,promote cooperation and exchanges between scientific research institutions across regions,and in particular increase assistance to scientific research institutions in the western region.Researchers should also strengthen cooperation and exchanges with each other.The scientific research method of apprenticeship should become a boost to cooperation and exchange rather than a stumbling block.Speed up the exchange of information resources through cooperation and exchange to promote the development of scientific research on sports tourism.3.Continuing in-depth research,sports tourism must not only be closely integrated with the development trend of the sports industry,but also must be closely related to the development trend of the tourism industry,so as to achieve the true integration of sports and tourism,and promote the development of the sports industry and the tourism industry.Common development will stimulate domestic demand and promote the rapid and high-quality growth of the national economy.Pay attention to the hot topics in the field of sports tourism,broaden the field of research,and actively explore development methods that are in line with the times.4.Actively learn and learn from the theoretical knowledge and knowledge system of other disciplines,find a more suitable direction and a more suitable method for the research of sports tourism,make it more in line with China’s national conditions,and at the same time construct a suitable development for the research field of sports tourism Framework to achieve the purpose of forming a mature theory and method system.