Font Size: a A A

A Research On The Problems And Countermeasures Of Corporate Culture Construction Of State-owned Steel Companies

Posted on:2021-02-15Degree:MasterType:Thesis
Country:ChinaCandidate:X SunFull Text:PDF
GTID:2511306494491754Subject:Master of business administration
Abstract/Summary:PDF Full Text Request
Most of the state-owned enterprises are backbone enterprises which are related to the lifeline of the national economy and occupy a dominant position in important industries and key fields.Their advanced corporate culture is an important part of the socialist cultural system and plays an exemplary and leading role in the construction of advanced corporate culture.A state-owned iron and steel enterprise is a state-owned group enterprise with iron and steel as its main business.It is the backbone enterprise of A group and has a development history of more than 30 years.With the continuous development of social economy and the aggravation of market competition,A state-owned iron and steel enterprises are also facing great challenges and opportunities for development,The overcapacity of domestic iron and steel industry needs to be solved urgently.The whole industry has entered the transition period of development.In order to achieve the goal of extricating itself from difficulties,start a second business and accelerate the process of mixed reform,A state-owned iron and steel group must improve the construction of enterprise culture.The development mode must be comprehensively reformed and innovated,that is,from hard power to soft power competition.As the core strength of an enterprise,enterprise culture is the survival and development of the enterprise The foundation of the enterprise is an indispensable soul in the process of enterprise growth and development,and the role of enterprise culture in the sustainable development of enterprises is becoming more and more obvious.Therefore,it is of great practical significance to study the current situation and development ideas of A state-owned iron and steel enterprise culture construction.Based on the research on the cultural construction of A state-owned iron and steel enterprise,this paper uses the method of combining theory with practice,qualitative and quantitative analysis,and the basic situation of A state-owned iron and steel enterprise,and takes the enterprise culture diagnosis and evaluation as the research object,listening to the enterprise culture analysis,asking: enterprise culture In order to further improve the enterprise culture construction of A state-owned iron and steel enterprises,this paper systematically expounds the significance of culture to the development of enterprises,and puts forward relevant measures for further construction of enterprise culture.First of all,from the related theories and literature review of corporate culture,the concept of corporate culture is defined,and the levels and functions of corporate culture are analyzed.Through the research and analysis of the development of corporate culture at home and abroad,it provides a strong theoretical basis for the promotion of cultural construction of A state-owned iron and steel enterprises.Secondly,this paper focuses on the analysis of the current situation of the cultural construction of A state-owned iron and steel enterprises under the current economic situation.The author uses the research methods of field investigation,qualitative and quantitative analysis to deeply analyze the problems existing in the construction of enterprise culture,and puts forward countermeasures and measures in the construction of enterprise culture framework system,carding of enterprise culture construction ideas,and shaping of enterprise image According to the actual situation of the enterprise and the development goal,the paper puts forward the optimization scheme of the enterprise culture construction,including the guiding ideology,principles,objectives,tasks,contents and construction plan of the enterprise culture construction.Finally,the paper puts forward the implementation and control of cultural construction and the safeguard measures of cultural construction in A state-owned iron and steel enterprises,explores the balance point between enterprise culture construction and operation efficiency,and highlights the positive role of enterprise culture construction on enterprises.Form a strong cultural atmosphere to enhance the cultural consciousness of employees and ensure the full implementation of corporate culture construction.This paper has an important guiding value for the cultural construction of A state-owned iron and steel enterprises,plays a positive role in promoting the development of the company and achieving the strategic objectives,provides a "compass" for promoting the sustainable and healthy development of the enterprise,and has a good reference for the construction of enterprise culture in the whole iron and steel industry.
Keywords/Search Tags:Iron and steel enterprises, cultural construction, core competitiveness
PDF Full Text Request
Related items