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Research On Design Of Rizhao Egret Bay Health Complex VI

Posted on:2022-03-18Degree:MasterType:Thesis
Country:ChinaCandidate:N N XuFull Text:PDF
GTID:2515306323484524Subject:Mechanics
Abstract/Summary:PDF Full Text Request
In the context of healthy China strategy,the development of health industry and the implementation of healthy and civilized lifestyle has become a new trend of social development.Driven by this situation,the upsurge of "tourism + health care" development began to rise,and gradually became the focus of social and public attention.At present,there are many practices and researches based on the health care industry and related leisure tourism,but there are few researches on the visual identity design of health care complex.This paper takes this as the starting point to study the visual identity system in the brand image of bailuwan health care complex,so as to provide methods and ideas for how to use the regional characteristics to create a visual identity image highlighting the health care characteristics.This paper first analyzes the influence of the current health care industry in the broad audience groups,and systematically expounds and explores the related concepts of health care complex.Secondly,it combs the development status of egret Bay health care complex,and then investigates and locates the image of egret Bay health care complex.Secondly,the author puts forward the problems existing in the current visual identity image system,such as egret Thirdly,the necessity and value of visual identity design for bailuwan health complex in Rizhao are analyzed.Finally,based on the previous theoretical research,it is concluded that the visual identity image design of the fitness complex should follow the principles of integrity,regionalism and humanism,so as to highlight the natural environment of the fitness complex,show the humanistic charm of the fitness complex,and present the fitness characteristics of the fitness complex Complete visual recognition system.The content of the design mainly includes basic design system and application design system.The author draws inspiration from the aspects of geography,humanities and natural resources,and injects the characteristic health and emotional factors of the project site.On this basis,the author makes innovative graphic design to make the design work play its due value and realize the maximum information dissemination.The purpose of this study is to improve the theory of visual identity design of health care complex,create the visual identity image of bailuwan health care complex from a unique perspective,enhance the overall image of bailuwan health care complex internally,strengthen the cohesion and identity of employees and residents in bailuwan health care complex,and improve the comprehensive competitiveness externally,which will become the key point of urban construction and development of Rizhao in the future The booster can provide certain reference value for the establishment of the uniqueness and difference of the visual recognition image of the health care complex.
Keywords/Search Tags:Health care complex, brand visual image, health care tourism
PDF Full Text Request
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