Research On The Influence Of College Students' Financial Capability On Consumption-Financial Social Work Perspective

With the deep development of the society and the prevalence of consumerism culture,certain changes have taken place in the quality of life,lifestyle and consumption concept of college students.The phenomenon of high consumption among college students is not uncommon.It has an extremely bad influence on the growth and development of the college student population,and also provides a "hotbed" for the breeding and spread of bad online loans on campus.In the context of social financialization,because college students do not have a fixed source of income and belong to the group with relatively high financial vulnerabilities,bad financial services have a greater impact on their consumption,as can be seen from the "campus loan" incidents that have been reported frequently.In response to the problems of college students' consumption,domestic and foreign scholars have done a lot of research to analyze the causes,influencing factors,and put forward many intervention measures.However,based on the new era background,combined with the social environment of social financialization and social digitalization,from the perspective of financial social work,the use of the theoretical framework of financial capability to analyze college students' consumer behavior related research is still relatively lacking.Based on this situation,this research is based on the theory of financial capability,through the investigation method,to carry out research on the university's financial capability and consumption,college students' consumption,including consumer concept,consumption structure and consumer behavior;financial capability,including financial awareness,financial attitude,financial behavior,financial services,financial knowledge;also measured some questionnaires on financial well-being and non-financial effectiveness of future development,to conduct research on the consumer behavior and financial capability of 265 college students.The study found that college students' consumption is good,their consumption concepts are more rational and consumption structure is more reasonable.However,some college students use poor financial services.At the same time,college students' financial capability is poor,which has a certain impact on consumption.Therefore,this study recommends that social workers face up to this situation,give full play to their professional expertise,advocate schools,families and the government to pay attention to the financial capability of college students,set up public elective courses on financial education in colleges and universities,strengthen financial education for families,and the government strengthens supervision and management of financial institutions,develop financial services that meet the consumption abilities of college students,enhance the financial capability of contemporary college students from the perspectives of financial literacy and external financial opportunities to avoid undesirable consumption behaviors of college students.