Research On The Influence Of Self Media Platform Video On College Students' Thought

With the development of Internet information technology,self-media emerged as a new form of information dissemination.In recent years,the self-media industry has been developing vigorously,showing a new development pattern.The forms of self-media have gradually enriched,from the early graphic and audio category to live video,and its platform has gradually become specialized and the content has become more diverse.change.College students in the new era are known as the "Net Generation".They are the main group of Internet applications and one of the main audience groups of We-Media platforms.However,due to the immature ideology of college students,they lack the ability to correctly identify and process We-Media information.As a result,college students are easily affected by bad information in the process of contacting videos from self-media platforms.Therefore,it is necessary to dialectically view the dual impact of the self-media platform on the thoughts of college students,focus on analyzing the causes of its negative impact on the thoughts of college students,and put forward targeted countermeasures to eliminate the negative impact of the self-media platform.The current self-media platform video presents the characteristics of content diversification,decentralization,pan-entertainment and commercialization of operation.Its content covers all aspects of today's social life.The content of light entertainment can make college students relax and relieve stress and enrich the spirit of college students.The world,while enjoying the advantages of video from the media platform,must recognize its negative impact on the thinking of college students.The reasons are mainly due to insufficient supervision by relevant government management departments;lack of social responsibility of self-media platforms,excessive pursuit of economic benefits and neglect of social benefits;video content lacks value orientation,high repetition rate,lack of innovation,and pan-entertainment.The tendency is serious;the construction of self-media positions in colleges and universities is weak,the form of new media literacy education is relatively simple,and the effect is not good;college students themselves lack the ability of self-control and information discrimination.In order to eliminate the negative impact of self-media platform videos on the thoughts of college students,it is necessary to work together with the government,platforms,video creators,universities and college students to purify the video ecology of self-media platforms and guide students to correctly understand and use self-media platforms.to improve their own quality.Relevant government management departments should improve the self-media industry legislation,strengthen industry management,and increase supervision;the self-media industry should strengthen industry self-discipline,raise the threshold for video access,promote moral education within the industry,and strengthen positive public opinion guidance;video creators must Taking the socialist core values as the creative principle,enhance the awareness of innovation,strengthen the value guidance,and provide high-quality cultural products;colleges and universities should make full use of the advantages of the self-media platform,strengthen the construction of positions,improve the quality education of new media,speed up the construction of media-integrated campus culture,and enrich the college students College students should enhance their abilities of self-management,self-control and self-regulation,plan their time reasonably,improve their media literacy,and improve their ability to discriminate information.