Study On The Spatial Pattern And Causes Of Attraction Of Tourist Attractions In Hangzho

The analysis of the spatial pattern of attractiveness of urban tourism scenic spots involves the spatial allocation rules,influencing factors and optimal equilibrium pointing to the supply and demand of different levels and types of tourism resources,which is the key to promote the evaluation of tourism resources from general phenomenon analysis to comprehensive research,mechanism analysis and scientific decision-making.It is of great significance to clarify the distribution pattern and causes of attractiveness of tourism scenic spots in urban scale,in order to achieve precise evaluation,intensive integration,balanced allocation and efficient management of tourism resources,promote high-quality development of urban tourism and optimize the level of urban leisure function pattern.This paper takes Hangzhou city as the research object,and constructs an evaluation system of tourist attractiveness through web data mining and content analysis;explores the spatial pattern,influencing factors and formation mechanism of tourist attractiveness at the city scale by using exploratory spatial analysis,nuclear density analysis and geographic probe tools.The research results show that the attractiveness value of tourist attractions in Hangzhou presents an olive-shaped characteristic of "more in the middle and less in the two ends",and the scale advantage of highly attractive scenic spots is relatively insufficient;at the level of spatial pattern,the attractiveness distribution of tourist attractions in Hangzhou has a significant spatial clustering,showing " One main and one auxiliary" or "one main and many auxiliary" spatial structure,and the attractiveness intensity of scenic spots shows a decreasing spatial clustering pattern from the central city to the outer hierarchical circles.Accordingly,the formation of the above pattern is the result of multidimensional factors such as scenic spot quality,regional economy,market potential,supporting industry,transportation location,density of surrounding scenic spots and CBD proximity,etc.,and when the two influencing factors interact,it will have a synergistic effect of "1+1>2".Further,from the perspective of tourism-human-land relationship,the formation of the spatial pattern of attractiveness of tourist attractions is essentially the result of the urban space as a geographic element in the service transformation orientation,through the medium elements of resources,economy,transportation,market,supporting industries and service environment,concentrating on the tourist attractions as a representation of human economic activities,and the latter’s continuous adaptation to the former.On the basis of systematic understanding of the complexity and multi-factor resonance of the formation of tourist attractiveness,rational configuration and optimization of the driving elements of upgrading the attractiveness of tourist attractions by upgrading the quality of tourist attractions,improving the supporting facilities system,strengthening the supporting elements of tourist attractions and adhering to the strategy of all-area tourism are effective means to enhance the high quality development of urban tourist attractions and optimize the functional pattern of urban leisure.