| In recent years,the cultural creativity strategy policy is advancing unceasingly,As a folk art in the first batch of intangible cultural resources heritage,Fengxiang clay sculpture exudes a simple local flavor and scientific research value,but through interviews with clay sculpture inheritors,we know that the development of Fengxiang clay sculpture has faced a bottleneck,lacking innovative regeneration and new market development,The effective way to solve this problem is to design and research the cultural elements of Fengxiang clay sculpture in conjunction with scientific theories,to enrich the types of expression of Fengxiang clay sculpture,and to explore forms of practice and new fields.This study based on the culture and the fengxiang clay sculpture shape grammar theory,explore how to create its continuity,forms the innovative fengxiang clay sculpture designs method,The main purpose is to investigate and analyze the cultural literature of Fengxiang clay sculpture,To understand the connotative characteristics of the clay sculpture patterns of Fengxiang,to organize and extract the representative cultural elements,and to obtain the cultural semantics of the patterns on the basis of connotation analysis,and to establish a database of curved forms.The research steps of shape grammar analysis set up the experimental deduction strategy,and re-design and deduction with zodiac as the theme and pattern semantic matching,which activated the vitality of Fengxiang clay pattern,formed a series scheme with fengxiang clay pattern culture style,and carried out practical application.The final application proves the feasibility of the method,supports the design process with scientific theory,enriches the expression form of clay sculpture pattern culture,improves the cultural nature of related clay sculpture products,and provides a process reference for similar design research.The research consists of five parts,the first part is introduction;The second part is a comprehensive analysis of the historical value of Fengxiang clay sculpture,mainly from four aspects: development,shape,pattern and color,to form a preliminary knowledge of Fengxiang clay sculpture as a whole,based on which a pattern reference library is established;the third part is the setting of experimental derivation strategy for shape grammar with Fengxiang clay sculpture ornamentation as the object,and the generation of new shape collection by step;the fourth part is the generation and evaluation of innovative design solutions for Fengxiang clay sculpture.The fourth part is the generation and evaluation analysis of the research design scheme,and the final effect demonstration combined with the color matching;the fifth part is the practice and application of the new scheme of Fengxiang clay sculpture innovation research,and the overall depth from two-dimensional and three-dimensional directions,aiming to improve its application scope in the market space;the sixth part is the conclusion and outlook. |