Research On The Supply Of Cultural Endowment Services For The Elderly In Rural Communities From The Perspective Of Active Aging

The degree of aging in China is gradually deepening,which has been the basic national condition of China now and for a long time in the future.Sichuan Province mentioned the equalization of basic public services in urban and rural areas and the development of rural cultural undertakings in the "three rural" construction and development opinions,and also mentioned the importance of enriching the spiritual and cultural life of rural residents in the Fourteenth Five-Year Plan.In the development plan of Luzhou’s elderly education,the coordinated development of urban and rural elderly education is mentioned to increase rural elderly education resources.And with the change of the main contradictions and the victory of poverty alleviation,the elderly in rural areas have further requirements for spiritual and cultural life.At this time,the research on the cultural endowment issues of the elderly in rural communities has its practical value.At present,most of the discussions on cultural old-age care are still limited to the cultural old-age care of the retired elderly in urban communities and units,and the cultural old-age care services in rural communities are rarely involved.At present,the reality of deep aging has made the pension problem of the elderly population in Tongtan Town increasingly prominent.The elderly in Tongtan Town are facing both the economic pressure and the spiritual and cultural needs of the elderly.The economic supply of old-age pension has been relieved to some extent with the gradual improvement of the basic pension system implemented by the country for rural residents.However,cultural elderly care services from families,communities to the government have not received due attention,and rural community cultural elderly care is still a short board of old-age security.Based on the theory of active aging,this paper explores and studies the current supply of cultural endowment services in Tongtan Town and the real needs of elderly residents for cultural endowment on the basis of field research,questionnaire survey and in-depth interviews,and enriches the theory of rural cultural endowment construction.First of all,based on the existing research,this paper defines cultural endowment as a positive and optimistic concept of endowment based on the premise of social civilization and development,the pursuit of satisfaction of spiritual life,and the purpose of improving the quality of life in later years,adapting to social development and integrating into society.This study mainly selected five rural communities in Tongtan Town as the survey sites,and conducted the survey through questionnaires and semi-structured interviews.The questionnaire was distributed by chance,judgment and snowball sampling.Considering the cultural level and physical health of the rural elderly,the questionnaire was mainly carried out in the form of one-on-one interviews by the author.After descriptive statistics of the collected data,it is concluded that the demand of the elderly residents in Tongtan Town for cultural elderly care includes elderly education,elderly associations,recreational activities,elderly tourism services,emotional comfort,film and television programs,etc.The problems of rural community cultural endowment service are as follows:China’s cultural endowment policy system is not yet perfect.The investment in cultural endowment in rural areas is relatively small,and the local government has not paid enough attention to cultural endowment and lacks special financial support to support the development of cultural endowment.Tongtan Town is lack of cultural and elderly care service facilities,fitness venues and equipment suitable for the elderly,as well as interest organizations for the elderly.The content of cultural elderly care services is single,the elderly can choose fewer leisure ways,fewer types of activities and single forms.Cultural endowment talents are scarce.The propaganda of cultural support for the aged is insufficient,the positive significance of cultural support for the aged in rural areas is not paid attention to,and the social influence is lacking.The family failed to attach importance to spiritual and cultural support.Finally,the paper puts forward policy recommendations to promote the rural community cultural elderly care service.Guided by the theory of active aging,based on the practical problems existing in the cultural elderly care service in Tongtan Town,and drawing on the relevant experience of the construction of rural cultural auditorium in Zhejiang Province,the rural cultural elderly care in Hubei Province,the rural elderly care school in Lu’an City,and the elderly education in the United States,Denmark,and the United Kingdom,as well as the content of cultural elderly care service,including psychological needs,cultural entertainment and elderly education,combined with the actual research,Give full consideration to the real needs of the elderly residents in Tongtan Town for cultural elderly care services.Put forward policy suggestions from the perspectives of security,participation and health,pay attention to the physical and mental health of the elderly,and innovate the supply mode of cultural elderly care services to support the elderly to participate in diversified social and cultural activities;Do a good job in policy guarantee,promote the construction of cultural endowment system,and create a social atmosphere for cultural endowment.The innovative proposal is to take the development of agricultural tourism projects as an opportunity to combine cultural endowment with agricultural tourism industry,and build a cultural endowment pastoral tourism brand relying on the local advantages of Tongtan Town.Promote the smooth development of cultural elderly care services in Tongtan Town through government leadership,relying on social forces,family encouragement and personal active participation.