| Today,with the booming Internet and the Internet celebrity economy,Internet celebrity cadres,as a new way of performing their duties as party and government cadres,are very Chinese characteristics.How to realize the role adjustment and identification of Internet celebrity cadres is the focus of the current administrative practice of Internet celebrities.problem.From the perspective of the cross-study of journalism communication and social psychology,the "head" net red cadre He Jiaolong as a typical case and research object,researching the role of the role of net red cadre The many public opinion disputes existing cadres have touched the nets and use the network of cadres to use the network,taking the network of the Internet,and helping the rapid development of rural revitalization to provide a reference path.Based on the research method of rooting theory,this article conducts three-level encoding of the original data including short videos and interviews,and builds the three-stage theoretical model of character conflict,adaptation and recognition.How to make a role tone gives suggestions.Research conclusions:Three stages of the role identity of the celebrity cadres have experienced three stages,namely the character conflict stage,the role of the character adjustment,and the character recognition stage.Among them,the character conflict stage includes inter-character conflict,internal character conflict,and external character conflict;the role tuning stage includes the positive feedback,adaptation and acceptance,coordination and cooperation of character behavior results;Analysis of two angles.The role of the Internet celebrity cadre recognition is complex,manifested in the complexity of the event,the lack of reference,the difficulty of balancing the dual role,and the conflict of politics and the economy.The role of the Internet celebrity cadre promotes the growth of the character,and the character identity has a positive effect on the development of the character. |
