The Path Of Rural Sports Culture Construction Research In Puyang City From The Perspective Of Farmer’s Demand

Since the implementation of the rural revitalization strategy,the rural economy has developed rapidly,the living standards of farmers have been significantly improved,the farmers’ awareness of sports participation has been continuously enhanced,and the demand for sports has also entered the farmers’ vision as part of the demand for life,which also puts forward new requirements for how to build rural sports culture in the new era of our country.This paper investigates and studies the construction of rural sports culture in Puyang City,in order to understand the current situation of rural sports culture construction in Puyang City and the sports needs of farmers,so as to explore the path of rural sports culture construction suitable for farmers’ needs,provide theoretical basis and practical guidance for the construction of rural sports culture in Puyang City,and have important theoretical and practical significance for the construction of rural sports culture in Puyang City.First of all,by analyzing the relevant literature,the theoretical foundation of this paper is laid.To analyze the current situation of rural sports culture construction in Puyang City and the sports needs of farmers,questionnaire surveys,interviews,mathematical statistics and logical analysis are mainly used.Second,analyze and process the recovered questionnaire data,the current problems in the construction of rural sports culture in Puyang City from the perspective of farmers’ needs are summarized.Finally,on the basis of the above research,the differences in the sports needs of farmers of different genders,different ages and different educational levels in Puyang City were further analyzed by the chi-square test.Based on the research on the construction of rural sports culture in Puyang City from the perspective of farmers’ needs,the following conclusions are drawn:(1)At present,the administrative villages of Puyang City have basically achieved full coverage of fitness facilities such as "one game and two stations",but there are still problems such as irregular construction layout of rural sports facilities in Puyang City,single venue facilities,lack of rural social sports instructors and sports organizations,and weak foundation for rural sports culture construction.(2)Men prefer basketball and other confrontational sports,and have a higher demand for knowledge such as event rules,policies and regulations;women prefer more soothing sports,and have a high demand for knowledge such as fitness and weight loss.(3)The demand for sports of different age groups is obviously different,young adults prefer more competitive sports,will choose formal sports venues for exercise,the use of various media to obtain event rules,policies and regulations and training methods and other knowledge;and older farmers,mainly in exercise and friends chat,more choose more soothing sports,less requirements for venues,equipment and facilities,mainly through traditional media and sports posters and other ways to obtain sports knowledge such as physical fitness.(4)Farmers with different levels of education have a large difference in demand for sports,farmers with a Chinese degree or less,on average,participate in physical exercise 2-3 times a week,the main exercise place is their own yard and highway street,the sports project skills are weak,through the sports poster and traditional media to obtain knowledge about sports common sense and fitness weight loss;farmers with high Chinese degree and above,on average,participate in physical exercise 4-5 times a week,the main exercise place is basketball court and fitness square,pay more attention to sports projects with strong skills,will take the initiative to purchase or jointly purchase sports facilities with others,and take the initiative to obtain relevant information on exercise methods,sports diets and event rules for their own needs through new media.In view of the problems existing in the construction of rural sports culture in Puyang City,the following construction strategies are proposed:(1)refine the construction of sports infrastructure;(2)optimize the spatial layout of sports facilities;(3)comprehensively promote the development of rural sports;(4)improve the sports enthusiasm of farmers;(5)the government plays a public sports function.