| This paper first organizes and summarizes the main research results of mobile fitness APP and acceptance intention,and expounds the relevant theories,information reception models,expectation confirmation theories,and information system success models of fitness APP.Secondly,9 factors are selected,and the theoretical model of this paper is constructed with the expectation confirmation theory as the main theoretical model framework,and the factors are divided into three dimensions.Again,based on previous research,we presented a series of valid questionnaires that distributed a total of514 questionnaires.In order to better analyze the questionnaire data,we collated and coded it,and used SPSS26.0 to complete reliability and validity testing,descriptive statistical analysis,exploratory analysis,correlation analysis,and regression analysis to obtain more accurate results.Finally,after empirical analysis,we found that there was a significant positive correlation between perceived usefulness and satisfaction,of which55.1% were positive.Perceived ease of use and satisfaction also had a 53.6% positive correlation with each other.There was a 53.5% positive correlation between information quality and satisfaction.Service quality and satisfaction were positively correlated with each other by 55.6%.System quality and satisfaction had a positive correlation of45.1%.Satisfaction and willingness to accept had a positive correlation of 58.4%.There was a 57.9% positive correlation between community influence and willingness to accept each other.The celebrity effect and acceptance willingness had a positive correlation of 63.0%.At the same time,the factors of perceived usefulness,perceived ease of use,information quality,service quality and system quality had a 63.2% impact on satisfaction.The impact of satisfaction,community influence,and celebrity effect on the willingness to accept information in mobile fitness apps reached 60.0%.After verification,the research hypothesis proposed in this paper has been confirmed:satisfaction,community factors and celebrity effect have significant positive effects on the willingness of mobile fitness apps to accept information.Perceived usefulness,perceived ease of use,information quality,service quality,and system quality also have an indirect positive impact.According to the research results,reasonable suggestions are put forward for the operators of mobile fitness APP from the perspective of each influencing factor. |
