Research On The Path Of Juxian Supply And Marketing Cooperative To Help Rural Revitalizatio

The rural revitalization strategy was put forward for the first time in the report of the 19 th National Congress of the CPC,which requires "prosperous industry,livable ecology,civilized rural style,effective governance and rich life".We must establish and improve the system and policy system of urban-rural integrated development,,and continue to promote agricultural and rural modernization.This is in the new historical background,in the face of the “Three rural”work in the new problems,our party put forward new historical measures.As a service organization for farmers in the era of planned economy,supply and marketing cooperatives have always taken root in rural areas and served farmers,in promoting the circulation of commodities in rural areas,promoting the development of agricultural modernization,serving the lives of farmers have made important contributions.This paper sorts out the research results of domestic and foreign scholars through the method of literature research.Which are related to the rural revitalization strategy,the development and reform of supply and marketing cooperatives,and the participation of supply and marketing cooperatives in rural revitalization.Then we can analyze the close relationship between supply and marketing cooperatives and the rural revitalization strategy and the feasibility of supply and marketing cooperatives to participate in rural revitalization.Taking Juxian Supply and Marketing Cooperative as an example,this paper introduces in detail its innovative practices and practical explorations in rural revitalization.In this paper,We point out the outstanding problems in its role in helping rural revitalization work and analyze the causes of these problems through data access,interviews,surveys,data analysis,etc.We learn from the innovative practices and mature experience of supply and marketing cooperatives in other regions in China in the practice of rural revitalization and put forward the countermeasures and suggestions for the Juxian Supply and Marketing Cooperative to improve the rural revitalization work.I also hope that these suggestions can provide useful help for supply and marketing cooperatives in other regions of the country to innovate their functions and change their business methods.Then they can better serve "three rural areas" and make greater contributions to the realization of rural revitalization.As a pilot unit for comprehensive reform of the supply and marketing cooperative system in Shandong Province,Juxian Supply and Marketing Cooperative has done a lot of exploration and practice in helping rural revitalization over the years,Such as carrying out land trusteeship,introducing and promoting advanced agricultural planting technology,building agricultural service centers,developing mutual finance,and developing agricultural professional cooperatives,etc.This paper takes Juxian Supply and Marketing Cooperative as the object to carry out demonstration and analysis,which is more typical and exemplary..It has important practical significance for guiding the supply and marketing cooperative system to better help rural revitalization.