Research On The Regional Driving Effect Of Traditional Village Tourism Development

Traditional villages are living fossils of historical relics in China,and are ancient villages with traditional characteristics.They have rich historical,cultural,artistic,scientific,architectural,customary and intangible heritage protection values,and are excellent carriers for inheriting traditional Chinese culture.Under the conditions of both protection and sustainable development,tourism,as a green industry,plays a positive role in the development of traditional villages.Tourist attraction have a strong aggregation effect,which can drive the coordinated development of surrounding areas.Previous research on the role of regional driving mainly focused on urban driving rural areas,developed areas driving underdeveloped areas,and other aspects.There was less involvement in rural tourism driving,and there was little mention of traditional villages in cities.This article studies the tourism development of Whampoa Ancient Anchorage Scenic Area and its traditional village,Whampoa Village,to explore its effectiveness in promoting regional development.It has reference significance for the regional development of other traditional villages.This article uses research methods such as literature review,field research,questionnaire survey,and PET analysis to analyze the current situation,effectiveness,and problems of the tourism development of Whampoa Ancient Anchorage Historical and Cultural Scenic Area from the perspective of rural tourism in traditional villages,and proposes corresponding countermeasures and suggestions.This article is mainly divided into seven parts: The first part mainly introduces the reason for choosing the research topic,research purpose,research significance,research content,research perspective,ideas,methods,and significance.By analyzing the relevant literature and materials of Whampoa Ancient Anchorage,combined with analyzing the current research status of relevant basic theories at home and abroad;The second part sorts out the relevant concepts of regional economic theory,traditional villages,and tourism development,providing a solid theoretical foundation for this study;The third part mainly elaborates on the background overview of Whampoa Ancient Anchorage Scenic Area,pointing out the unique tourism resources and historical features of Whampoa Ancient Anchorage;The fourth part mainly elaborates on the development overview of Whampoa Ancient Anchorage Scenic Area and its surrounding areas,and analyzes the construction and development of its tourism resource elements;The fifth part mainly studies the mechanism and evaluation model of regional driving effect of traditional village tourism development,analyzes the current situation of regional driving effect of Huangpu Ancient Port tourism development,and puts forward the problems affecting its effectiveness.Firstly,some processing and innovation are carried out in the selection and establishment of the evaluation model,which is conducive to the selection of indicators and the collection of tourists’ first-hand data through questionnaire survey.Secondly,by using the method of IPA satisfication-importance analysis,the regional driving effect is analyzed from the perspective of consumers.Finally,it puts forward the problems of Huangpu Ancient Port traditional villages in promoting the development of tourism in the surrounding areas.The sixth part mainly aims at the problems mentioned above,providing improvement suggestions and solutions;The seventh part elaborates the research conclusion and the deficiency and limitation of this paper.This paper summarizes the regional driving effect and function of Huangpu Ancient Port tourism development from four aspects: tourism development status,driving radiation region,driving factors and development countermeasures.This article closely focuses on the research subject of regional driving effectiveness in the context of traditional village tourism development.It deeply analyzes the historical status and existing problems of tourism development in Whampoa Ancient Anchorage Scenic Area,proposes strategies and suggestions to solve or improve the problems,and provides new ideas and case studies for rural tourism development,in order to achieve the sustainability of Whampoa Ancient Anchorage development,Preserve and continue excellent traditional cultural heritage and intangible cultural heritage.