Knowledge Protection Strategy And Enterprise Value Monopoly In The Context Of Transition Economy:The Moderating Role Of The Characteristics Of Enterprise Open Innovation Networks

Building an open innovation network to broaden organizational boundaries and obtaining the external knowledge and resources required for enterprise innovation through frequent knowledge interaction with multiple subjects has become the consensus of Chinese enterprises in the context of transition economy.However,as the innovation behavior of enterprises gradually becomes open,enterprises will also face the contradiction between knowledge openness and value exclusivity in the process of value creation,and enterprises will face the risk of knowledge leakage and imitation of key technologies in the process of absorbing external beneficial knowledge and technology.Enterprises need to adopt effective knowledge protection strategies to protect their knowledge,technology and resources,but the complex market and institutional environment faced by countries with economies in transition makes some knowledge protection strategies unable to meet satisfactory expectations.Therefore,the question of whether the knowledge protection strategies of enterprises in the context of transition economies are truly beneficial to value exclusivity deserves further further exploration.Based on the above background,this study focuses on the core research question of "knowledge protection strategy and enterprise value exclusivity in the context of transition economy",and explores how the characteristics of enterprise open innovation networks affect the relationship between knowledge protection and value exclusivity.Based on the complex institutional environment and market environment faced by enterprises in the context of China’s transition economy,and the current situation that formal knowledge protection strategies cannot play an effective role,this paper divides knowledge protection strategies into formal knowledge protection strategies and informal knowledge protection strategies,and explores the role of different knowledge protection strategies in the context of transition economy.At the same time,this paper will combine knowledge protection and knowledge openness,based on social network theory,explore the influence of enterprise innovation network on knowledge protection strategy and enterprise value exclusivity,and identify the two network structure characteristics of network location and network openness level from the open enterprise innovation network to strengthen the effectiveness of knowledge protection strategy,so as to provide suggestions for relevant enterprises and governments.In order to explore the influence mechanism of knowledge protection strategy on enterprise value exclusivity,this paper first sorts out and integrates the literature of knowledge protection,value exclusivity,social network theory,etc.,and then sorts out the relationship between knowledge protection and innovation output,knowledge protection and value exclusivity,reviews the enterprise knowledge protection strategy and enterprise innovation network under the background of transition economy,and finally sorts out the shortcomings of research.In terms of research methods,this paper adopts a combination of online and offline questionnaires to explore the relationship between knowledge protection strategies and enterprise value exclusivity under the context of different network openness depth and breadth and different network locations.The questionnaire was distributed to middle and senior managers of enterprises,170 valid enterprise data were collected,SPSS24.0 software and AMOS24.0 software were used to process the data,and the relationship between formal knowledge protection strategy,informal knowledge protection strategy and enterprise value exclusivity,and the moderating effect of network openness depth,network extensivity and network location were verified.Through empirical analysis,the following conclusions can be obtained: formal knowledge protection strategy has a positive effect on enterprise value exclusivity,and informal knowledge protection strategy has a unique moral effect on enterprise value exclusivity.The depth of network openness has a weakening effect on the relationship between formal knowledge protection strategy and enterprise value exclusivity,and weakens the relationship between informal knowledge protection strategy and enterprise value exclusivity.The breadth of network openness has a weakening effect on the relationship between formal knowledge protection strategy and enterprise value exclusivity,and has a weakening effect on the relationship between informal knowledge protection strategy and enterprise value exclusivity.Network location strengthens the relationship between formal knowledge protection strategy and enterprise value exclusivity,and strengthens the relationship between informal knowledge protection strategy and enterprise value exclusivity.This study focuses on the important background of transition economy,examines the relationship between knowledge protection strategy and value exclusivity of enterprises,expands and enriches the knowledge protection strategy in the context of transition economy,provides a complete theoretical analysis framework for how enterprises use knowledge protection strategy to strengthen enterprise value exclusivity under the background of transition economy,and then provides ideas for Chinese manufacturing enterprises to solve the paradox of knowledge protection and open innovation,and provides reference for Chinese manufacturing enterprises to adopt diversified knowledge protection strategies to monopolize innovation results.At the same time,this paper deconstructs the role of social network relationship between knowledge protection strategy and enterprise value exclusivity from the aspects of innovation network openness level and network location,and provides a reference for in-depth study of the network structure characteristics embedded in open innovation network.