Research On Cost Management Optimization Of LYCT Project Of ZY Group

The first half of China’s real estate industry has ended,and the second half is opening up.The world is in great change.Every major event can only accelerate the arrival of change.This epidemic has accelerated the elimination and innovation.At present,China firmly adheres to the positioning of "housing without speculation",does not use real estate as a tool and means to stimulate the economy in the short term,strengthens the guidance of expectations,promotes the virtuous cycle and healthy development of real estate due to the implementation of urban policies,and real estate as a means and tool to stimulate economic growth in the short term has come to an end.The new normal of the real estate market in China is that house prices,land prices and expectations tend to be stable.The days of expensive and extensive businesses aimed at earning high profits can no longer go back.It is obvious that the growth rate of real estate investment has slowed down and the profit margin has declined.The focus of real estate enterprises has always been cost management.To make profits,the most effective way for enterprises is to speed up real estate development,strengthen the internal cost management system and improve the cost management mechanism.This paper begins to explain the theoretical basis of real estate project management and cost management of a series of theoretical methods.Select LYCT project as the research object,through literature analysis,case study analysis,from the project stage,design stage,construction stage,completion of the settlement stage to carry out cost analysis and detailed study of cost management.First of all,by analyzing the target cost data,settlement cost and target cost of the first phase project,it is found that the target cost of the project is not accurate in the project establishment stage,and the quota design index is not in place in the design stage,the dynamic cost consciousness is weak in the construction stage,and the settlement cost in the completion settlement stage far exceeds the target cost.Under the guidance of the theories of whole process cost management,target cost management and dynamic cost management,this paper puts forward to strengthen target cost management,establish contract planning,dynamic cost tracking control,and establish bidding evaluation mechanism,implementing the routine assessment system,establishing a comprehensive cost management information system and other improvement measures,and optimizing the quality of its cost management in a planned way,so as to make the cost management system more perfect,provides the reference data support for the later project development.