Value Realization Mechanism Of Collaborative Crowdsourcing Platform Ecosystem

With the coming of digital economy,digital platforms emerge and develop rapidly.The value realization logic under the platform changes rapidly from the traditional dual interaction platform value realization to the multi-agent network synergistic interaction "ecosystem" value realization.Under the platform mode,each participant of value creation and the function relationship between them become more complex.The subject of value creation is no longer a single enterprise,but a multi-subject cross-industry network operation,showing systematic,dynamic,diversity and other characteristics.However,due to the change of the role of platform enterprises in the new situation,the lack of digital technology and other key elements,there is a lack of reference in the traditional of value creation.Therefore,it is particularly difficult for enterprises to effectively use the platform ecological cooperation mode to obtain value,so it is difficult to realize the commercial success of the platform ecological value mode.Therefore,studying the value realization mechanism of the ecosystem of collaborative crowdsourcing platform can effectively promote the sustainable and healthy development of the ecosystem of crowdsourcing platform,and the research results will greatly enrich and develop the path and countermeasures of high-quality development of the platform.At the same time,it provides effective and practical theoretical guidance for the healthy development of platform enterprises under the background of digital economy.Firstly,reviewes the research status and relevant theoretical basis of crowdsourcing platform,ecosystem and value realization.Secondly,analyzes the characteristics and structure of collaborative crowdsourcing platform,and discusses the different value modules of collaborative crowdsourcing platform ecosystem value realization.Thirdly,analyzes the characteristics,objectives and principles of the value realization of the collaborative crowdsourcing platform ecosystem,studies the value realization mechanism of the collaborative crowdsourcing platform ecosystem from the aspects of the value appeal of the participants,the value realization process and its key elements,and constructs the value realization model of the collaborative crowdsourcing platform ecosystem.Finally,explores the relationship between different subjects within the ecosystem,and establishes the simulation model of ecosystem value realization of collaborative crowdsourcing platform to find the influence trend of key factors in different stages of value realization on the ecosystem value realization of crowdsourcing platform,so as to provide valuable decision reference for the digital economy platform.