Research On The Theory Origins And Modern Analysis Of Chinese Cultural Economy

Cultural economy is an important aspect which human society needs to develop.After the reform and opening up, in order to quickly change our state of the povertyand backwardness, we China give priority over economy and increase the materialinvestment, which has its historical inevitability. With the rapid development ofChinese economic society and the remarkable improvement of living standard, thebasic demand of masses has been satisfied stage by stage, and then rich spiritual andcultural life has become the inevitable choice. Two ways can be used to meet this need:one is to develop the public cultural undertakings, which are regarded as public cultureservice so as to satisfy the people's basic cultural demands. The second is to promotethe cultural industry concerned, which meets the diversity cultural needs of peoplethrough the economic form. Here we mainly study the contemporary manifestations ofcultural economy -- the cultural industry. Therefore, the research on the history ofcultural economy, the actual status and the development trend is related to economicdevelopment, social progress, happiness life of masses and the construction of ournational soft strength, so it plays great practical significance and theoretical value.Cultural economy is a new economy which is based on spiritual production, andcharacterized by the cultural industry, and supplies cultural produce and culturalservices. Cultural economy as the historical category, has experienced a physical form,service configuration, manual mill mode, machine copy form, and it's the mostadvanced form——modern culture industry. The cultural industry is the inevitableresult and the manifestation of the contemporary cultural economy. Cultural economyis an important index to measure the economic and social development of one country,which denotes the basic orientation of human society development. The innovation ofcultural economy is decided by the innovative essence of spirit production; Green andsustainability decides that cultural resource is renewable and inexhaustible resource;non-material embodies as the symbol value of goods, which denotes the consumption tastes and class identity of users; cost specialty is reflected by the fact cultural productspose high fixed costs and low cost of reproduction; the fusion of cultural and economyembodies in the fact cultural economy has the quality of both economy and culturalactivities. The development of cultural economy is helpful to the adjustment ofeconomic structure and the cultivation of new economic growth points, and soothe theheart of masses during the post-crisis period, but also conducive to the realization ofthe rules of socialist culture and enrich the cultural development and prosperity.Review the characteristics, function and value of cultural and economy, it is necessaryto further study the history and theory development of cultural and economy.Marx's theory of cultural economy, especially his theory of spiritual production isthe theoretical origin and basis of cultural economy. He viewed the spiritual productionas "production about consciousness" and "special production", and the culturalactivities as the phenomenon of production, and the concept of cultural productivitytroops.Lenin inherited Marx's cultural economy theory and presented the importantrole of cultural construction, emphasized that cultural levels served as a measure indexof the formation and development of socialism. Western Marxists such as Gramsci,Antonio, Jürgen Habermas, Leiss and Webb opened up new research paradigms ofcultural economy from different angles. Chinese Mao Zedong Thoughts and thetheoretical system of socialism with Chinese characteristics leads cultural andeconomic direction, the top leaders of party have made brilliant exposition about therelationship between culture and economy. Mao Zedong said that culture was areflection of the economy, and at the same time culture had tremendous influence andreaction on economy. Deng Xiaoping thought that we should always put theproductivity as the fundamental task, and adhere to the common development ofspiritual civilization and material civilization. The important thought of "ThreeRepresents" required that the Chinese Communist Party should always represent thedevelopment requirement of advanced productivity and advanced culture orientation.Cultural economy is a new economy form which develops under the guidance ofscientific development and consists with the spiritual connotation of scientificdevelopment. Western scholars contribute to the promotion of cultural economy theory. In accordance with the different period, this thesis combs culture economy theory ofthe humanism society, cultural industrial society and consumerism society. Economicscholars in any era have to answer the culture problems in economy development, theyseparately expatiated the cultural values of classical economics, system economics andcontemporary economic with different schools. According to different functions ofculture in the development procedure, this thesis systematically introduced culturaldevelopment theory of Lester, Toynbee, Bill Sike and Potter. Through comparisonswith western theories and experience, as well as review of economic developmenthistory and the realistic condition of Chinese cultural economy, it is not difficult tofind out that our cultural economy needs to be improved in many aspects.From 1949 to 1978, our cultural economy mainly was based on culturalundertakings, as the expression form. And the government was the only investors andbeneficiaries. Because it products and allocates cultural production according to theplan in a unified way, this period was called the cultural economy budding period.Between 1979 and 2002, cultural economy mainly had the features of the openness andcultivation of cultural market, and the budding of cultural industry, this period wasknown as the cultural and economic recovery and adjustment period. After thesixteenth party congress in 2002, our country entered the rapid development stage ofcultural industrialization. After the sixth plenary session of the seventeenth partycentral committee in 2011, the country promoted cultural industry in a new strategicheight, and the cultural industry entered into a new period of economic developmentand cultural prosperity. Through review of the domestic and foreign theory andpractice, we understand more clearly about the history and reality of our culturaleconomy, profoundly realize that our country not only faces a series of challenges,such as cultural enterprises face with the impaction of multinational corporation, fundproblems of cultural industry development, the invasion of Western values, and thegap on talent, technologies and concepts with power countries; but also faces someimportant opportunities for development: the promotion of national culturedevelopment strategy, the release of residents consumption demand and the support and funding of government to cultural enterprises. On this basis, this thesis explainsthe lag reason of our cultural economy development. Economic development modeprevents the development of cultural economy; the logic of funds has used culture as atool of fund proliferation; the strategy that gives priority to the development ofeconomy makes culture construction lags. After grasping the problems of culturaleconomy, this study presents development countermeasures and trends ofcontemporary cultural economy.The confluence of culture and economy takes the form of changing from thecultural economy to the economic culture, from the pursuit of economic growth toimproving the culture level as well as achieving the comprehensive and freedevelopment of masses. Counter measures of cultural economy development includeformulate cultural industry preferential development strategy, advance the innovationof management system through adjustment of cultural industry structure, realize thetransformation of the functions of the government from management to service, andpay attention to the construction of talent team so as to enhance the innovative abilityof cultural industries. Finally, this article looks forwards to the trend of Chinesecultural economy: the ratio of spiritual cultural consumption will be further improved,the sustainable development of cultural economy will accelerate the transition ofChinese society, and the worldwide influence of cultural economy with Chinesecharacteristics will continue to expand.