Construction Of Russia's National Image

"National image"has become a crucial issue in the process of accelerating globalization and with the academic impact from both above and below through these years. So far, most of the research done on"national image"in our country benefits from the popular theories of international relations, and has largely dealt with making the image of China as a powerful nation, ways to spread the influence of the nation."National image"has been the topic in focus in Russia for the past ten years. It's gaining great attention from all aspects of the Russian society. Russia suffered a great deal with Boris Yeltsin when the new leader of democratic Russia almost ignored the idea of"national image". Putin is working hard to correct Yeltsin's mistake. His examination into the problems of today's Russia has breeded a new thinking of building the image of new Russia.The fact is that the memory of Russia in the western world is full of sheer hostility. The shadow's been cast, and it's incredibly hard to wipe it out. All this will cost a great deal for Russia, who's struggling through new strategies to improve the image of herself in the eyes of the world.