Research On Promoting Strategies Of Regional Forest Food Industry

Forest food industry is one of important parts of forest industry. Compared with the other forest industries, forest food industry is of special significance. Forest food industry embodies the organic integration of ecology, sociality and economical efficiency, which will better realize the sustainable usage of forest resources, and promote the adjustment and transformation of forest industry structure. However, there is no systematic research on how to determine scientifically the regional forest industry's competitiveness and how to develop the regional forest industry.This paper defines the connotation and denotation of forest food and forest food industry in a comprehensive and systematic way. Meanwhile, this paper sums up the characteristics of forest food industry, and makes clear the role of forest food industry in the development of forestry economics. With the introduction of theories of industry cluster and food safety into the research on the forest food industry development, this paper brings a new theorecial angle and expands the research area. Based on the application of descriptive statistics and binary logistic regression model, this paper has constructed "Regional Competitiveness Model of Forest Food Industry" and "Influencing Factors Model of Forest Food Industry", which provides a scientific tool and a developmental pattern for the feasibility study, the policy-making, and the sustainable development of regional forest food industry.After the analysis of the data of forest food industry, the following conclusions are drawn:1. Applying the analysis of "Regional Competitiveness Model of Forest Food Industry", Xiangyang Hubei Province ranks 21, which illustrates that the rank of Xiangyang's competitiveness of forest food industry doesn't match the advantage of its rich forest resources, and meanwhile Xiangyang still has great potential for the development of forest food industry.2. Applying "Influencing Factors Model of Forest Food Industry", sorted by contribution:agricultural output value, development of forestry cooperative organizations, the number of forest food brand, forestry investment, the number of leading enterprises of forest food, forest cover, promoting degree of forest right reform, forest food Base construction are the important promoting factors in forest food industry development, which lay a theoretical foundation for forest food industry development strategies and promotion strategies.3. Grounded on the characteristics of resource endowment of forest food industry, this paper makes clear the important role of the government in the development of the industry, and puts forward the government-sponsored strategies for the development of Xiangyang's forest food industry, i.e. "rely on the advantages of forest food resources—develop forest food industry cluster—carry on famous brand strategy—form regional brand—advance the industry cluster to higher level—promote the regional competitiveness—drive the sustainable development of regional economy".4. This paper suggests "one guideline+ three masterstrokes+ eight points" pattern which will push forward the development of forest food industry. One guideline refers to the development planning for the forest food. Three masterstroke refer to the three ways to develop the forest food industry, among which one way is that the government provides public service for the development of forest food industry, one way is that the government makes related policies, one way is to promote the brand. Eight points refer to the eight key points to push forward the development of forest food industry:the reform of forest rights, the construction of the co-operation organization of forest industry, the construction of forest food industry base, the construction of financing system of forest food industry, the construction of authentication system of forest food, the construction of safety controling system of forest food, the construction of industrial parks for forest food, supporting the leading enterprises of forest food industry.5. Taking the reality of Xiangyang's forest food industry into consideration, this paper discourses the developing strategies of Xiangyang's forest food industry and provides an operable pattern for the development of regional forest food industry from six aspects which are listed as follows:the construction of the co-operation organization of forest industry, the construction of forest food industry base, the construction of financing system of forest food industry, the safety controling system of forest food, the forest food standard system, the development of forest food brand strategy.