Research On Several Key-Problems Of The Construction And Operation Process About Dynamic Alliance

Since 1990s, more and more enterprises consider that they have already beendifficult to respond rapidly to the market opportunities because of the development ofeconomic globalization and the diversiform demand of clients if they competeindependently only by their own abilities. In order to free themselves from suchdifficult situations, dynamic alliance which can reset and optimize the enterprisesresources is selected to be a pratical choice by many enterprises.Owing to the advantages of dynamic alliance, the construction and operationprocess about it has been highly concerned, but its theoretical framework has not beenquite mature and perfect as yet due to the complexity and its short developing historyof about 20 years.For making dynamic alliance become main pattern of organization in the future, itis undoubtedly important that we should do some research on the theories and methodsabout construction and operation process of dynamic alliance. Therefore, thisdissertation studies on some issues, such as project selection, partner selection andprofit allocation, etc, basing on multi-attribute decision theory, cooperative theory,new economy growth theory and component technology. The detailed contents are asfollows:(1) The process of project selection is regarded as the problem of multi-attributedecision making with finite alternatives in this dissertation. Some weak factorsabout linear programming models, non-linear programming models and AHPare analysed at first. Then, a new and advantageous method about judgementand sorting is proposed, according to which, if satisfying consistency isfulfilled, the sorting of the attributes can be obtained, otherwise the factorswhich possibly effect the satisfying consistency can be gained.(2) Aiming at many uncertain and non-quantitative factors, this dissertationproposes a method adopting the satisfying consistency of linguistic judgmentmatrix to settle the problem of partner selection which is better than themethods before.(3) Maximizing benefit is the ultimate intention for enterprises to join the alliance.But how to make the allocation be comparatively reasonable is an importantproblem whose significance can not be ignored. This dissertation introduces the Shapley Value algorithm and applies it to the profit allocation amongcooperation partners in the dynamic alliance. Besides these, the superioritiesand disadvantages are also analyzed in the dissertation. A modified methodbased on venture is presented to improve the algorithm later.(4) This dissertation brings forward a component-based software infrastructure,introduces a GSM model of dynamic alliance information system and discussessome significant issues. Then, via a transmission example between corporationA and corporation B, the security troubles of identity authentication, dataconfidentiality, etc. are analysed which are present when the partners arecommunicating. In attempt to solve these troubles, the technology policies ofPKI are proposed to apply in information interactive process between members.(5) Dynamic alliance is short of strong and valid controlling measures inadministration. Because of this, it is easy to cause partners to betray theirpromises and result in the instability of alliance. This dissertation explores thereason about allying between parters from the phenomena of knowledgespillover. Then, the auther brings out the concept about the ratio of knowledgespillover, function of cooperative inclination, stability degree of collaborationin order to discuss the functional relationship and stability changing along withratio of knowledge spillover. Fianally, some improvement advices are given.