| Rosin is a natural green environmental resource playing an important strategy role of the upstream and downstream industry development. The domestic industrial structure adjusting the current situation and the expansion of international substitute products brings chance and challenge to China rosin industry. Although China is a leading country about producing and exporting rosin, it is poor in international pricing right and right of speech. The current situation cannot meet for the requirement of industrial interior and upstream and downstream industry. Structuring the strategy of rosin industry scale operation may reasonably allocate the resources, effectively use international resources and promote the international competitiveness of China rosin industry. In the context it has important theoretical significance and realistic meaning to study the scale operation of China rosin industry. It is helpful to develop the scale of operation in the aspect of theory. The study supplies the systemic policy of zone, industry organization and invests. Scale operation is an important way to realize industry sustainable competitiveness. It can be helpful to improve the firm contracture level, industry chain level and advantage in practice. It applies to the policy requirement of recycle economic and biology value.All the paper is divided into8Chapters. On the basis of summarizing scale theories and the development situation of rosin industry at home and abroad in chapter1and chapter2, the paper analyses the problems and questions of rosin industry in chapter3. Thorough companies’deep investigation and by using DEA model, the paper measure of technology efficiency, scale efficiency and allocative efficiency and proves that the scale efficiency level of rosin industry is not high. On the basis of chapter4, the study analysis internal an extra factors by using Poter’s Diamond model. In chapter5the price factor is the indictor of scale operation. Technology and labor are the key factors for producing. The trade of demand is the impulse factor. In chapter6the study forms the resource transformation path about the scale operating path of "forestry-rosin-produce-sale" value integration and a resource conversion path to realize the china rosin scale operation from the empirical and theoretical perspectives. Then the paper probe into the factor of affecting rosin scale operation and provide the firm’s strategy of scale operation. At last, in chapter7the policy of scale operation is suggested from government and association, which optimize its structure, allocate its resources rationally and promote the rosin producing efficiency. In chapter8the study conluded the inclusion, innovation and shortcoming.The study can supply the theory support for setting up China rosin Internal dynamics mechanism and external operation model, provide scientific basis for government’s adjusting policies about rosin product, trade, technology, and so on and meanwhile gives references for other industries’ development. |
