Taiwan’s Real Estate Market Sales Channels Of Research

2007financial tsunami sweeping across the world tumbled national economies, due to the United States, Fannie Mae, Freddie derivative subprime mortgage lead to serious financial problems. For the livelihood of the most important issues to highlight the real estate market, proved to be enough to shake the country’s economy, and even affect the world financial order. The era of whether evolution or social impact, case or why some built smoothly sold out, this is the real estate companies eager to explore.Taiwan’s real estate over the past year each year to push the case of hundreds of billions of2007is more a peak of1.15trillion, the fourth quarter of2008, housing more than7,767,945households, total marketing budget from billions to tens of billions of dollars, can be described as the weight class industry. Near future M-type social trends more highlights two polarization of the real estate market, the concept of the global village and network boundless view of the world relative to enhance the people of Taiwan, the use of real estate sales strategy and sales channels to establish such an environment has been breakthrough.ajor role, but the real estate industry in the rapidly growing, they come out of some of the socio-economic problems, also aroused from all walks of life concerns and controversy. Especially since the1990s, the change of the real estate market in mainland China has experienced many ups and downs, especially for the sales channels of the current real estate market developments and trends in the debate, goes to show Since1979, the overall development of the real estate industry in mainland China, the promotion of all the Chinese mainland’s economic and social development play a mthat mainland China is currently in the process of the development of the real estate market, there are still a lot of problems need to be addressed.This shows that real estate is the subject of the public and the industry’s main assets, and real estate asset prices has shrunk impact on economic development and people’s wealth, real estate sales channel sound system market, the impact on the overall economy, the impact Tai; Real Estate stable growth of the overall economy, there is a need to Accessibility real estate sales channels backing the thesis actual depth research.This paper to explore the cross-strait real estate sales channel the current status and bottlenecks; industrial-economic level the sales channels cases, and the bottleneck of research, analysis of the industry of a specific period of time in a country or region can also be a single industrial research in different historical periods and in different regions, you can also analyze the different stages of development of some industries, the paper studies the development of cross-strait real estate history, and cross-strait real estate sales channels and factors of difference, to find out the Taiwan Real Estate industry sales channels, can learn from the Chinese mainland.Chapter of this thesis is divided into eight chapters, each chapter of the main contents are as follows:Chapter1, Introduction. General introduction to the full text, the background and significance of the research idea and method, with the main content and structural arrangements illustrate the direction and meaning of this writing, this innovative solution to the difficulties. The second chapter, theory and literature review, mainly on real estate economics foundation five theories, business cycle theory (Business cycle theory), the rent theory (Landtax Theory), the bubble theory (Foam Economy Theory), the consumption function theory (Theory of the Consumption Function), real estate speculation theory (Theory that the real estate speculates); and discussed real estate research literature on the analysis and explanation; Chapter, Real Estate Introduction and economic mechanisms for review; This chapter related to real estate Introduction to the study of mechanism, first defined from the doctrinal basis of Introduction to Real Estate, Jie Zhu discussed in the Introduction of the sales channels defined, after describing the mechanism for the Real Estate Economic Research. Chapter IV, the development of Taiwan’s real estate market overview. The main content of the chapters start with the current status of Taiwan’s real estate development discussed; from to explore the development and changes of the real estate market for Taiwan’s future development of the real estate trends, market structure, detailed inquiry and induction. Chapter V, Taiwan’s real estate sales channels. Mainly on Taiwan’s real estate brokerage system, Securitization and the current status of the system of pre-sale housing transaction characteristics and course of development and Prospects for detailed inquiry and induction. Chapter VI, real estate sales bottlenecks and coping strategies. This chapter Taiwan Real Estate sales channels Brokerage, Securities and pre-sale houses bottleneck problems, and suggestions for improvement. And Taiwan to solve the bottleneck of real estate sales experienceChapter VII of the mainland real estate market. The main research content in this chapter first describes the overview of the mainland real estate development, to further elucidate the mainland real estate market structure issues, and discusses the problems faced by the mainland real estate sales channels; Chapter VIII of the conclusions and recommendations, this chapter for the cross-strait real estate brokerage, securities, home sales path, after the study, summarize the main issues of view, and finally recommended to improve the bottleneck of real estate sales on the mainland, Taiwan Experience, make recommendations for the mainland to improve the current sales situation, summed up to improve and learn from the way. The main conclusions of this paper is to cross-strait real estate three sales channels (about eighty percent of the sales mayor) the excavations of problems; and the point put forward feasible improvement measures to tackle the problem; in order to help the cause of cross-strait Real Estate, has prompted the rapid development of cross-strait economic.Compared to the mainland real estate development in Taiwan earlier related sales channels gradually improved, the study in order to export, can learn from the Chinese mainland real estate sales channels, and thus enhance the development of specific measures of the real estate industry in mainland China. This paper studies the destination direction:First, for the purpose of promoting cross-strait real estate full realization of the economic benefits, social benefits, and to the national economy continued to grow steadily.Sales channels to cross-strait real estate brokerage system, the system of securitization, home sales trading system, the status of the path and bottlenecks for research, I hope the two sides learn from each other, through the improvement of the real estate sales pipeline to improve the real estate transaction program with the system.Third, through research results combined with the industry’s viewpoint of scholars put forward the recommendations of industrial operations, real estate sales to retailers on both sides of the strait, and enhance the competitiveness of enterprises. Real estate sales to retailers operating history and trends of, in addition to providing the industry reference, also specializes in sales to retailers scholars, good literature reference informationThe innovation of this paper, the author first site fieldwork way, one step at a time for the real estate sales market field are often stepped on, and grasp first-hand information, from twenty years to1989the author traveled to the beautiful rivers and mountains of the motherland, the north and south the major cities, such as Beijing, Tianjin, Qinhuangdao, Zhengzhou, Dalian, Shanghai, Hangzhou, Suzhou, Guangzhou, Chang’an, Dongguan, deep completion, Guilin, Liuzhou, Xi’an, Nanchang, Wuling, Kunming, Lijiang, Dali, Chengdu, Zhuhai; visited the three major metropolitan areas of the northern part of the island of Taiwan, central and southern real estate market sales channels; broker to use practical experience through home sales and second-hand housing transactions, and real estate securitization securities purchases have years of experience and along the way and collect real estate three pathways; Today information and contour to verify the theory and practice need to complement each other in order to complement each other; is the so-called practical experience have a theory as backing or will err on the [blind]; theory must have practical experience matched, otherwise the [empty]; paper so it will not become a general ridiculous said.; with so many years of practical experience in the real estate economic theory writing papers should complement each other; not venture to say that before or since; but it can be said that the innovation, should be few and far between valuable.With the text of the two sides of the same species, and has a long common long-term five thousand years of Chinese culture, tradition and history nurtured; basic thinking and practices more consistent and Confucianism education; overseas practices of other countries for comparison with other papers and references to improve responses; practice is not suitable for mainland China’s national conditions using two systems and phenomena of the analysis of cross-strait real estate industry, this paper comparative study to identify the similarities and differences between the advantages and disadvantages of the categories into a trend, in principle, to as a solution to improve the problem with the system of reference; should be the most suitable strategy adopted by mainland China’s national conditions, so I mainly three sales channels for cross-strait real estate brokerage, securitization, new home sales, the study, summed up the view of the main problems, and finally mainland to improve the bottleneck of real estate sales, mainly to learn from Taiwan’s experience, make recommendations for the continent to improve the current sales situation, and summed up to improve and learn from the way; another innovation.